So much more than outbound communications
What do you like best about the product?
I like how we have been able to utilize Cordial like a CDP. Really all the data we collect in hour customer journeys allow us to use that data to be more strategic in the business.
What do you dislike about the product?
I think their pricing and service offered is getting a bit confusing. A lot of the new things that come out they want you to pay for instead of testing and trying it before you commit.
What problems is the product solving and how is that benefiting you?
Emails, email automations, and push notifications. It also allows us to build audience lists that we use for other channels or to build look alike models.
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