ZoomInfo
ZoomInfoExternal reviews
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Easy to learn tool with simple and inituitive interface
What do you like best about the product?
Vast amounts of information, very easy to find contacts at target accounts to build prospecting lists. It was also very easy to build lists and save for future reference and the filtering options were very granular, especially around technologies currently being leveraged at target accounts. Being able to filter by states, verticals, company size and other options allow very targeted outreach campaigns to be effectively created for sales purposes. In our case we have a well defined "sweet spot" in the market when it comes to company size and IT roles so using ZoomInfo allows us to better target potential customers who fit that profile.
What do you dislike about the product?
Not really much to dislike, if you're targeting SMB's you may not always find their info on ZoomInfo but for midsize and above this is a great tool.
What problems is the product solving and how is that benefiting you?
The need to correctly identify targets for the sales organization. Using ZoomInfo has greatly reduced the amount of time needed to find contact info and decision makers. It's also proved very helpful to identify companies using technologies that align with our own and are therefore good targets for prospecting. ZoomInfo has become a critical part of the sales team's processes and day to day activities as our central resource and final authority.
Recommendations to others considering the product:
Make sure you receive some training and are familiar with all the features available, this is a tool that provides wide-ranging functionality and it's well worth taking a bit of time to learn the tool and maximizing the benefit you can receive from the solution.
Account intel you can rely on.
What do you like best about the product?
I like how zoominfo is constantly updated and it doesn't take long for direct dials and email addresses to populate when a person has moved jobs.
What do you dislike about the product?
There are times when there are no contact details (phone or email).
What problems is the product solving and how is that benefiting you?
Reaching prospective customers on the phone "live" is very valuable these days. I can gather feedback on my pitch just from listening to their tone and speech pace. If they speak fast and sound annoyed, the pitch didn't resonate with them and requires changes.
Recommendations to others considering the product:
If you're in enterprise SaaS sales or marketing, you'll love ZoomInfo. Once you use it for your first list build or to reach a key decision maker, you'll realize how valuable the platform is.
Zoom is a vital resource for sales
What do you like best about the product?
I love using Zoom to connect to the appropriate person in a company so our message doesn't get lost in translation.
What do you dislike about the product?
I wish that we could sort contacts by available direct numbers or emails. For example, if we already sorted to show only a particular company and location, I wish we could then show individuals with direct numbers available if thats what we are looking for. It would save time rather than having to sort through pages of contacts
What problems is the product solving and how is that benefiting you?
I am finding the decision makers early. I can cut out the gatekeepers and get the answers from the right people.
Zoominfo unleashed the reach of our marketing campaings
What do you like best about the product?
The search in Zoominfo is very easy, and you can also exports the contacts in whichever format you'd like. They manage the suppression lists well so you never get double charged if your lists overlap.
What do you dislike about the product?
There is a limit in the number of filters for a search (40 I believe) which has been frustrating a few times
What problems is the product solving and how is that benefiting you?
We were trying to increase our maketing efficiency by reaching more poeple with the same (customized) content. Emails, uses cases, landing pages, take a lot of time to create. With Zoominfo, we were able to send those to 10x more people than before.
DiscoverOrg for Enterprise Software Sales
What do you like best about the product?
DO is a great one-stop-shop to get as much info as possible for an individual prospect.
What do you dislike about the product?
The Org Charts are a bit messy, and disorganized. Although they provide a good "start" in mapping out an organization, they no way reflect an accurate org chart.
What problems is the product solving and how is that benefiting you?
Getting a one-stop-shop for key targets within an account (email, phone, who they report to, LinkedIn page, twitter page, etc.)
Great Sourcing Tool
What do you like best about the product?
It is fairly easy to use and navigate. It provides a lot of insights into a company including contacts.
What do you dislike about the product?
Sometimes the contacts won't be correct or won't be working there
What problems is the product solving and how is that benefiting you?
Sourcing and procurement mainly. There have been many benefits to this service. yes it can be improved but currently IMO this is one of the top 3 services out there for sourcing.
Recommendations to others considering the product:
It is a solid tool to use for sourcing
Why I really like ZoomInfo for Business Development research.
What do you like best about the product?
The accuracy of the data and the ease with which I can create teaches and save them. The drill-down abilities and the filters are also very insightful and helpful.
What do you dislike about the product?
I do not like the fact that it is limited in the number of integrations at this time...I realize it will be better in the future but I need it now.
What problems is the product solving and how is that benefiting you?
We are able to update our prospect files with more-current info and make better use of our sales processes. We can also better focus our efforts geographically within a given market.
Recommendations to others considering the product:
Now that they are part of DiscoverOrg, the product will continue to improve and add features such as the org chart, etc... This will add even more value to the mix!
Much to be desired.
What do you like best about the product?
This is the best resource for prospecting companies that you folks have taken the time on.
What do you dislike about the product?
The pricing structure is archaic. Because the pricing only allows specific people to see particular departments. The resource becomes much less valuable.
For example, I work on the client and recruiting side for staffing. Because my company only has the budget for one or 2 verticals (HR), I'm unable to use the resource for recruiting.
The solution, Please allow companies to pay per contact. Assigning more credits for more info.
For example, I work on the client and recruiting side for staffing. Because my company only has the budget for one or 2 verticals (HR), I'm unable to use the resource for recruiting.
The solution, Please allow companies to pay per contact. Assigning more credits for more info.
What problems is the product solving and how is that benefiting you?
I'm leveraging it to speak to folks with hard to find contact info.
Account Development
What do you like best about the product?
The direct import function into CRM is very useful & the scoops are fairly reliable.
What do you dislike about the product?
There isn't large amount of contacts in Europe yet.
What problems is the product solving and how is that benefiting you?
Direct import of contact information into CRM, company hierarchy is useful.
Has Helped my Cold Call Numbers Tremendously
What do you like best about the product?
I've seen a return on utilizing ZoomInfo after only 2 months of using it. It's a great tool to understand the structure of different organizations. Small and large, I get 85% of the correct information I need. There are a number of tools to export contacts, be organized, and gain company insight. I LOVE the LinkedIn concept/feature.. I'm not sure if it's been rolled out yet or not but I'd really like to use it if so.
What do you dislike about the product?
At times, some contact's info can be incorrect or not up to date. Hard to export data the way I'd like/would be most efficient for me. Because you have to pay for the additional features, I don't use them and I think it makes me use the platform less. If I had access to all features then that would work better for me.
What problems is the product solving and how is that benefiting you?
If there are direct lines, this allows me to call those who I was previously unable to get a hold of. I'm working with new clients and need all information from phone to email format
Recommendations to others considering the product:
Give it a go! It's great even to just supplement what you are currently using/doing. The features they plan to roll out will only make the platform more desirable
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