ZoomInfo
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Ok Lead Source
What do you like best about the product?
Lots of names in their database, good coverage of email addresses and phone numbers. Good integration with Salesforce.com. Scoops are a unique feature and can be useful.
What do you dislike about the product?
Can't block customer names across all ID's. Online help is not as robust as it needs to be and is sometimes out of date. The user interface is a bit clumsy and not organized / labeled as well as we would like.
What problems is the product solving and how is that benefiting you?
Lead lists for mailing / drip campaigns. We have identified some MQL's through these campaigns.
Positive so Far
What do you like best about the product?
The background that I get on an organization in terms of hierarchy, contact information, and scoops.
What do you dislike about the product?
My licensing is limited to US only. I cover territories beyond the US as well.
What problems is the product solving and how is that benefiting you?
Finding the right POC and accurate email addresses.
Recommendations to others considering the product:
Use it! You won't regret it!
Very powerful tool for sales and marketing
What do you like best about the product?
Great data and insight into our target market. Scoops is a feature that we use to see what people in our industry are looking for. Also trying out the OppAlerts feature and enjoying it a lot. Easy integrations with our CRM and LinkedIn and Chrome plugins.
What do you dislike about the product?
It's very expensive for one dataset. You pay for what set you want access to - and using only one (in our industry) can be limiting. Sometimes phone numbers and email addresses are not available for the people we want to market to.
What problems is the product solving and how is that benefiting you?
Generating more MQLs for our sales team by contacting the right people.
A great way to scratch a very particular itch
What do you like best about the product?
Strong, broad database of contacts. Easy to use, but powerful search tools.
What do you dislike about the product?
As a Marketer, the tool is more appropriate for Sales and prospecting. Collaboration tools (sharing search criteria) could be better. UI does get complex with all the options and functionality.
What problems is the product solving and how is that benefiting you?
We've found DiscoverOrg works best when providing Sales Reps a tool to find new, targeted prospects. It fits with sales teams organized geographically or by vertical.
Recommendations to others considering the product:
Understand going in that DiscoverOrg offers more value to Sales than to Marketing.
Direct Dials are great.
What do you like best about the product?
I like the direct lines, both direct at the office, and mobile numbers for C- Level contacts. This allows me to quickly get a hold of them and decide if I want to qualify them in and out as a lead. I then also use it to leverage the linkedin embedded links. That makes it easy to chat.
What do you dislike about the product?
I dislike when there is inaccurate information in DiscoverOrg. When folks that are listed at a company are not there and you ask for them, it lowers your credibility when asking for the next person on the list. No matter how much research you have done prior to the call, that wrong info can greatly impact the success.
What problems is the product solving and how is that benefiting you?
I am solving top of funnel problems. This gives us lots of ammo when doing campaigns.
DiscoverOrg helps drive business
What do you like best about the product?
The ability to list match and mass upload contacts into Salesforce. This saves me so much time in my day-to-day.
What do you dislike about the product?
The inaccuracy of information with numbers. A lot of time they will have numbers, but they end up being wrong or mobile numbers are really office lines.
What problems is the product solving and how is that benefiting you?
I am saving myself time on a daily basis.
Recommendations to others considering the product:
get better numbers, but it sounds like with the acquisition of Zoom info they are headed in the right direction.
Good but could be better
What do you like best about the product?
I like that there is an updated org chart and extensive direct dial numbers with a high degree of accuracy
What do you dislike about the product?
sometimes people who work in Finance aren't listed under the finance tab but another tab and I can't access it.
several times I have called a number to find out that it is the prospects home phone and they were very displeased.
incorrect or outdated info
several times I have called a number to find out that it is the prospects home phone and they were very displeased.
incorrect or outdated info
What problems is the product solving and how is that benefiting you?
sales prospecting. realized improved contact rates
Exactly what i expected
What do you like best about the product?
I like the abilty to scale out reach and find what i need
What do you dislike about the product?
Nothing, the platform is user friendly and quality
What problems is the product solving and how is that benefiting you?
Scale
Awesome! Speedy!
What do you like best about the product?
The ease of uploading relevant contacts.
What do you dislike about the product?
Sometimes LinkedIn has more contacts. Only sometimes
What problems is the product solving and how is that benefiting you?
Speeding up my time to upload contacts
Core Intelligence Tech
What do you like best about the product?
The scoops, opp alerts, org charts, technology insights and deal predict are invaluable to our marketing and sales organization. We are vertical focused so DO filled a massive gap in our intelligence and campaign planning tech that we were in desperate need of.
What do you dislike about the product?
The handoff from sales to CSM was a bit rocky, but we worked through it.
We are vertical focused and the parent/child company relationships have given us some limitations on data that we would like to see, but in the end we are able to work with our CSM to get either 1) In App data or 2) data through an excel file.
The account reporting dashboards are in process, but would be very helpful as we continue to leverage DO in territory.
We are vertical focused and the parent/child company relationships have given us some limitations on data that we would like to see, but in the end we are able to work with our CSM to get either 1) In App data or 2) data through an excel file.
The account reporting dashboards are in process, but would be very helpful as we continue to leverage DO in territory.
What problems is the product solving and how is that benefiting you?
We use DO to gather account intel, prioritize accounts within territories and build lists for marketing campaigns based on personas. We have also been able to utilize DO data to break into accounts we have been focused on for quite some time but never had the direct dial information - this has proven amazing for our bus dev team.
Recommendations to others considering the product:
Does integrate with Hubspot CRM/MAP, which is a bonus for those using those platforms.
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