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    Megan G.

A wonderful adventure

  • January 20, 2023
  • Review provided by G2

What do you like best about the product?
What I like best about Meltwater is its easy-to-use yet comprehensive system. It allows us to assess and monitor the effectiveness of our PR strategies by tracking distribution numbers and user engagement with them. With this data at hand, we can save time on projects which have little or no effect in terms of ROI. Furthermore, it also helps me understand what resonates more deeply with my target audience so that I can tailor campaigns for maximum impact, resulting in greater returns from acquisitions and conversions into revenue.
What do you dislike about the product?
One of my minor favorite aspects of Meltwater was that, after sending an email distribution, I often discovered many recipients had yet to receive the email. After talking to my account representative and looking into it further, they concluded that this likely occurred due to some contacts opting out from receiving future Meltwater emails.
What problems is the product solving and how is that benefiting you?
The Meltwater helps organizations gain better insight into their public image and performance. From understanding what is being said about the organization to seeing where its pieces have been picked up in the media—this platform consolidates all of this data into one place for easy viewing.


    Brooke C.

Meltwater: Unsurpassed connectivity for an online world

  • January 19, 2023
  • Review provided by G2

What do you like best about the product?
I appreciate Meltwater's user-friendly interface and informative analytics. It helps us to quickly measure the effectiveness of our public relations strategies in terms of reach, engagement, and return on investment (ROI). Furthermore, it allows us to identify high convertibility clicks, which lead to revenue generation without fail. With their comprehensive insights into market trends and overall performance indicators, we can streamline operations so that all marketing activities focus on garnering desired outcomes instead of wasting time with ineffective campaigns.
What do you dislike about the product?
I wouldn't say I like how it can sometimes be easy to navigate the search parameters. Additionally, some of the stories in Meltwater's content may not directly relate to our desired topic or product, and this inconsistency limits its effectiveness. Furthermore, not all news sources fully populate into searches on websites like Meltwater, leading us to miss out on specific updates we should know about.
What problems is the product solving and how is that benefiting you?
The main problem with Meltwater is that it can take time to set up customized reports and ensure they give accurate results. There may also be costs associated with certain monitoring types or requesting more detailed information about a particular topic.


    Automotive

I use Klear weekly for my role as a social media manager.

  • January 18, 2023
  • Review provided by G2

What do you like best about the product?
The ability to measure the success of campaigns by looking at the reach, engagement, and earned media value of the posts generated. It's very easy to add influencers and profiles to each campaign.
What do you dislike about the product?
It can be time-consuming to remove posts from campaigns that are captured when you give a broad time range using a specific hashtag. It would be nice if you could add more detailed time parameters - This campaign included posts from 1/1-1/7 and 1/11-1/18, but don't include the few days in the middle.
What problems is the product solving and how is that benefiting you?
Our team (communications) had a hard time showing the impact of social media campaigns before we started using Klear.


    Juliette M.

Experience Meltwater's superior quality - A Tremendous support!

  • January 18, 2023
  • Review provided by G2

What do you like best about the product?
I appreciate the user-friendly interface and specific features of Sysomos for analytics. Its simplicity makes it easier to filter through all available data quickly and precisely, allowing us to quickly find exactly what we need. Further, I'm impressed by its powerful visualizations - from word clouds to demography maps - that offer meaningful insights into our search criteria in a concise way. All this combined makes Meltwater a handy tool when conducting research or analyzing results!
What do you dislike about the product?
I like it very much about Meltwater, but one issue I have run into is creating reports with the specific data that is needed. Fortunately, their customer service team has been incredibly helpful in helping me figure out how to make all of my monitoring and reporting as accurate as possible. Despite my initial struggles learning the platform, I am confident that I will eventually become proficient with their assistance.
What problems is the product solving and how is that benefiting you?
We are striving to tackle the difficulty of increased amounts of untagged mentions about our business in online articles and social media posts. This will assist us with creating satisfied customers and taking advantage of any positive comments.


    Molly N.

Easily customized queries for social listening

  • January 17, 2023
  • Review provided by G2

What do you like best about the product?
The ability to use boolean queries to pull in insights and the "custom categories" functionality that utilizes boolean to better focus on specific topics within a query without writing a new query.
What do you dislike about the product?
I wish there were some source weighing functionality. The source "News," for example, is so broad to include any website that isn't a forum or otherwise listed, which can give a random website the same weight as a CNN or Wall Street Journal.
What problems is the product solving and how is that benefiting you?
Meltwater lets us better understand consumer sentiment and feedback and perform more extensive research into a vertical/topic for new business. It allows us get as granular into a topic or as broad as we need.


    Melisa R.

Meltwater Receives High Praise for its Exceptional Monitoring Service

  • January 16, 2023
  • Review provided by G2

What do you like best about the product?
I appreciate the many advantages of using Meltwater for media monitoring and analysis. Its comprehensive coverage across both digital and traditional outlets allows me to keep an eye on all my placements in one place. At the same time, the publishing rating tool makes it easy to determine which pieces have been most successful without getting bogged down by raw numbers. On top of this, I'm thankful that their chat feature and helpful account managers offer guidance when needed, so I feel confident and confident. In sum, these features make Meltwater a valuable asset when tracking progress and staying ahead with data-gathering needs.
What do you dislike about the product?
I am unhappy with the frequency of sales calls from our account manager and would like to be given the courtesy of being contacted only if/when I upgrade my subscription. Moreover, when accessing Meltwater's website, I find it inconvenient to log in each time as this is not an issue with their application but exclusively on their web platform. This problem shouldn't occur for customers who remain logged into any online service after the initial signup processes are completed.
What problems is the product solving and how is that benefiting you?
The problem with Meltwater is that it can take time to provide relevant content across multiple locations and individuals. To improve the quality of information distributed, articles should include important background details and a contact name attached to each source to standardize the substance sent out.


    Heather F.

Reputation management with intuitive intelligence

  • January 14, 2023
  • Review provided by G2

What do you like best about the product?
I particularly appreciate the comprehensive features of Meltwater. Its intuitive interface and accurate reports provide valuable insight into our brand identity, allowing for better decision-making. The real-time data keeps us informed of current trends and helps us stay ahead of the competition. Most importantly, Meltwater's reliable customer service has always been responsive, helping us quickly address any issues that may arise. This powerful intelligence platform is handy for managing our brand's reputation.
What do you dislike about the product?
I dislike that Meltwater's web application can sometimes be slow. However, this could result from my internet connection. Moreover, the app only displays basic graphs, which could be improved.
What problems is the product solving and how is that benefiting you?
Meltwater documents media coverage of our company and distributes it to social media users and website visitors.


    Brian T.

Intuitive platform - Meltwater

  • January 14, 2023
  • Review provided by G2

What do you like best about the product?
I appreciate the powerful tools that Meltwater provides to make it easy to find media coverage of my organization and its members and connect with journalists interested in writing about us. I find the program intuitive, and I have gained valuable insights. They demonstrate a commitment to understanding our business to help us, leading to exceptional customer service.
What do you dislike about the product?
I firmly believe that Meltwater needs to provide a higher level of customization for its reports. It should be possible for users to modify the reports that are generated by the agents, as this would give them access to more relevant data.
What problems is the product solving and how is that benefiting you?
Meltwater is helping us solve the problem of building media coverage and brand awareness. By using Meltwater, we can track our media coverage and measure our reach, helping us better understand which content resonates with individuals by monitoring the impact of our content.


    Joe H.

A helpful tool for the marketing department

  • January 13, 2023
  • Review provided by G2

What do you like best about the product?
I am most impressed with Meltwater's customer service and ability to help first-time users quickly and effectively understand the platform's features. Additionally, I appreciate the straightforward and economic access to specific news sources and experts. Most important is the dependability of the reporting and monitoring system Meltwater proudly provides.
What do you dislike about the product?
We dislike that Meltwater often requires us to update its media contacts, limiting its effectiveness in promoting independent media outlets. Meltwater means less visibility for smaller, more recent organizations.
What problems is the product solving and how is that benefiting you?
Meltwater has been invaluable for me in monitoring the media and compiling press releases for public relations campaigns. It's saved me a lot of time by giving me ready-made media lists I can use confidently.


    Donald R.

Getting the most from Meltwater

  • January 13, 2023
  • Review provided by G2

What do you like best about the product?
I like that Meltwater provides a comprehensive suite of solutions to help organizations of all sizes improve their communications and gain unique insights into their customers, partners, and competitors.
The platform is easy to use and provides users with valuable data about trends, conversations and relevant topics to their business.
What do you dislike about the product?
I don't have any significant dislikes about Meltwater. However, I wish the pricing was more transparent, and the platform offered more in-depth customization options.
Additionally, I think customer support could be improved, as there is currently no phone or live chat support.
What problems is the product solving and how is that benefiting you?
As a Systems Engineer, the software provides several benefits and uses.
One of the primary ones is that it provides insights into our customers, partners and competitors. This can help us identify opportunities to expand our services and products and develop new strategies.
Additionally, Meltwater helps us identify key trends and conversations in our sector, allowing us to stay ahead of the competition.