Meltwater Suite (UK)
MeltwaterReviews from AWS customer
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Meltwater has helped me keep stories organized.
What do you like best about the product?
It includes the categorization feature. Which allows me to categorize stories by tiers, months and type of story.
What do you dislike about the product?
Stories can sometimes get lost or misplaced, making it easy to make mistakes.
What problems is the product solving and how is that benefiting you?
Categorization of stories. Making it easier to stay organized.
Amazing tool for the $!
What do you like best about the product?
Profile search includes cross-platform statistics which allows us to inform our deliverable asks. Also, the tool allows search and save so I can retap for later potential collabs.
What do you dislike about the product?
Tiktok search feature is sort of weak (ie. if they're not on IG at all), sometimes the tool has trouble finding the profile.
Also, true reach and est. contracted cost is extremely misquoted (true reach number reports way higher than we've seen, quote estimate has been *way* higher than klear reports)
Also, true reach and est. contracted cost is extremely misquoted (true reach number reports way higher than we've seen, quote estimate has been *way* higher than klear reports)
What problems is the product solving and how is that benefiting you?
View through of creators' demographic stats, previous brand partnerships and additional platforms creators have clout -- sometimes we find them on (say) Instagram and realize they have a great YouTube following and so we incorporate that into our creative brief/strategy.
Meltwater's all-in-one solution simplifies media monitoring and outreach
What do you like best about the product?
Meltwater appeals to me because of the versatility it provides. It offers a wide range of features that help me stay up to date with news, media and social networking. My favorite part is how user-friendly it is-you don't have to be a technology or coding expert to use it.
What do you dislike about the product?
It can be difficult to find specific information or compare different data sets. Also, the heart rate tracking is not as accurate or comprehensive as I would like.
What problems is the product solving and how is that benefiting you?
Meltwater makes it easy to find and send personalized emails to the right media contacts. This saves me time by eliminating the need to manually research each outlet. Meltwater also provides analytics that allow me to see how my outreach is impacting potential customers or partners, so I can quickly measure success!
Very handy in picking up top, interesting news
What do you like best about the product?
The channel alert system that allowed for top-reach filters was very helpful in sorting and flagging news to our attention. The Meltwater interface is also very user-friendly and easy to navigate.
What do you dislike about the product?
Some of the dashboard widgets kept being reset or were slow to load, which was sometimes bothersome, but still understandable as data needs to be reloaded. I wish some of the custom time frames could be saved.
What problems is the product solving and how is that benefiting you?
Meltwater helped us track and view our presence in the media
Has been effective in tracking meeting
What do you like best about the product?
Clean, effective, and it is easy to track media and see the impressions.
What do you dislike about the product?
I didnt like how archived reports were no longer available to download. The solution would be able to make it more readily available and downloadable whenever.
What problems is the product solving and how is that benefiting you?
Klear is solving the time needed to review media, cuts down my time by a significant portion with centralized campaigns
Compliance Life Saver!
What do you like best about the product?
My company uses Meltwater to monitor our clients' social media activity and assist with our sales process. Monitoring is very vital in my department, Compliance. With 460+ clients, we need to ensure that all protocols are being followed when it comes to hosting events, speaking about certain topics, and collecting donations. But as you can imagine, without a tool, that would be nearly impossible.
Meltwater has caught so many mentions of events that we were never told about. This has saved us in multiple situations, because of the MW alert, we then reach out to the client to get the information they failed to provide in the first place. Meltwater is protecting our 501c3 status by alerting us to things that are out of compliance, so we can address them as soon as possible.
Meltwater has caught so many mentions of events that we were never told about. This has saved us in multiple situations, because of the MW alert, we then reach out to the client to get the information they failed to provide in the first place. Meltwater is protecting our 501c3 status by alerting us to things that are out of compliance, so we can address them as soon as possible.
What do you dislike about the product?
I have no complaints about Meltwater. There is always someone available to assist, and it's a platform that benefits our entire team. One place of improvement, if I had to pick, would be within the searches. I wish it was more obvious which searches were currently being used in alerts.
What problems is the product solving and how is that benefiting you?
Meltwater has given us the ability to monitor more than 460 clients' social media platforms, which helps us "catch" clients that aren't following protocols and being noncompliant. This is lifesaving for our business as Meltwater alerts us to any activity we have deemed "red flag criteria" and we can then reach out to the client to address it promptly.
Amazing platform
What do you like best about the product?
Klear is so visual and simple to use. The data is easy to understand, extremely valuable and easy to display and demonstrate to colleagues outside of our discipline. It contains all the data you need to know when evaluating the value and impact of a campaign or influencer on your brand.
What do you dislike about the product?
Nothing, it really has everything I need. I wouldn't change a thing.
What problems is the product solving and how is that benefiting you?
Klear is helping us match and evaluate influencers that resonate with our brand. It is also helping us be more productive by focusing on the relationships and campaigns that matter.
I think klear is a great program to find influencers and to create campaigns
What do you like best about the product?
I like that Klear gives a nice overview over the profiles, the demographics, the interests, top content, and so on.
I also like the discovery, its really easy to find nice profiles to our campaigns.
I also like the discovery, its really easy to find nice profiles to our campaigns.
What do you dislike about the product?
The downsides is that we have hard to get the right numbers in a campaign and that you can not inviite influencers without creating a campaign. It had been nice to have a link you can send to the profiles that you are working a lot with and ask them to sign uo to klear.
What problems is the product solving and how is that benefiting you?
We speed up the workflow and don't need to summarize each campaigns by ourself. We just need to find out how we can get the right numbers to the campaigns.
We can easily find new profiles to work with.
We can easily find new profiles to work with.
Meltwater Makes Syndicating Content Easy, But Doesn't Always Work.
What do you like best about the product?
The best part of Meltwater is scheduling posts well in advance and viewing them in a calendar. The syndication among different social platforms also saves time. Sending press releases to media contacts at the click of a button also increases efficiency.
What do you dislike about the product?
Meltwater analytics aren't as accurate and comprehensive as the Meta Business Suite. The mailing lists for press releases do not update when people unsubscribe or change companies. Sometimes pictures don't populate when I build posts, and there are times when Meltwater doesn't load at all.
What problems is the product solving and how is that benefiting you?
I brought up concerns that our organization appears in the news but won't populate in the Meltwater software. They were able to fix that. They are also building a newsletter portion in to the software and that may be a great asset in the future.
Good birds-eye view of social chatter
What do you like best about the product?
I mostly use Meltwater for social listening email alerts across our roster of Asian artists – it has been especially useful for identifying tweets from influencers or notable artists, which can inform time-sensitive creative marketing decisions.
What do you dislike about the product?
I think it can be hard to tell if I am actually getting a full survey of available chatter, especially on platforms outside of Twitter. It would be great to gain greater access and control when it comes to UGC from TikTok and YouTube in particular.
What problems is the product solving and how is that benefiting you?
It helps me automatically track what is being said about our music artists across online media and Twitter, which can help inform brand PR and creative marketing decisions.
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