Meltwater Suite (UK)
MeltwaterReviews from AWS customer
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CEO
What do you like best about the product?
Klear is a very robust platform and easy to use. I like the discovery, as it includes influencers that are not even log to the platform. Also tracking is very accurate and includes instagram stories and TikTok which is very relevant in today's campaigns. I also consider that they have very competitive prices.
What do you dislike about the product?
It will be nice that the innovations are better communicated to clients.
What problems is the product solving and how is that benefiting you?
Klear help me as an influencer marketing agency to manage all our clients campaigns. Starting at identifying the correct influencers, analyzing their profile, making the report and giving visibility to our clients in real time.
With Klear I know that I have the technological platform to support my campaigns, so I can focus on giving my clients a great service, not on developing a platform.
With Klear I know that I have the technological platform to support my campaigns, so I can focus on giving my clients a great service, not on developing a platform.
Great platform but gets expensive when additional features are added
What do you like best about the product?
I like Meltwater’s morning and afternoon reports and that you can request separate search results for specific categories of your choosing. It was also very easy to set up templates and media influencer lists to push out releases.
What do you dislike about the product?
My biggest complaint with Meltwater was the increasing cost to use, and having to pay extra for enhanced reporting functionality. I believe reporting should be a basic function of the product.
What problems is the product solving and how is that benefiting you?
It’s a great tool to use to monitor news coverage and online mentions about your organization. A very necessary tool for reputation management.
Recommendations to others considering the product:
Make sure you fully understand the limitations for reporting or the cost structure you should expect for what you will need.
Great tool, great customer service
What do you like best about the product?
The campaign tracker is brilliant - so thorough
What do you dislike about the product?
That not all profiles are automatically checked for brand safety. However, the support team are always so quick at replying and running the profiles.
What problems is the product solving and how is that benefiting you?
Ability to search for influencers at ease
Recommendations to others considering the product:
n/a
Great for budding Influencer Programs!
What do you like best about the product?
I loved the search features and filters that we have with Klear. The ability to find accounts at different audience levels and interest is really important to us. I love the ability to connect accounts to campaigns to keep track of all mentions. The value estimates are also super interesting.
What do you dislike about the product?
I find that I often run into issues where the profiles for people or brands we are interested in working with will not fully download or update without a manual reset on the back end. I wish we could see the actual engagement percentage per account and have a better understanding of where the value estimates came from.
What problems is the product solving and how is that benefiting you?
We wanted to find accounts that we thought better met our brand initiatives. We like being able to see the true reach of an account and having a better understanding of their engagement. In our first year working with influencers, we had a hard time finding accounts that were great fits for our brand and finding accounts that were professional. We had to do a lot of hand-holding and tracking to ensure campaigns were happening when they were supposed to. Using the tracking features Klear has allows us not have to worry about that.
Recommendations to others considering the product:
It's a great investment if you're serious about improving your influencer marketing programs.
Disappointing customer service, ok product. READ TERMS OF USE.
What do you like best about the product?
Product is ok. However would not recommend.
What do you dislike about the product?
I have been a customer for years and they have always checked if I'd like to renew. We haven't had time to use the product so I reached out a month before the contract ends to let them know we won't be continuing with the platform. I have previously read the terms of use but they made no notice that it had changed. After I signed last year they updated the terms of use to auto-renew if we don't notify them 60 days before the contract ends. On top of all of that they increased the price by nearly 30%. I would have considered them next year but will not be a customer in the future and would not recommend the company.
What problems is the product solving and how is that benefiting you?
Again, would not recommend.
Influencer Discoverability Made Easy
What do you like best about the product?
Klear gives you readily available list of Influencers that you can filter through interest, topics, location, gender and age. They can also identify performance of these Influencers by gauging their engagement and true reach per platform. The tool can also track campaign performance. They constantly update their tools whenever there are changes in social media platforms. Their customer support is also very helpful in providing timely updates.
What do you dislike about the product?
I did not experience any downside in my two years of use of the tool.
What problems is the product solving and how is that benefiting you?
Discoverability of Influencers is by far the best use of the tool. The different filters you can use such as audience topics/interest, gender, and age is very helpful in identifying brand fit Influencers for our clients.
Recommendations to others considering the product:
In my six years of experience of using social media tools, Klear has the widgets in identifying brand fit Influencers.
Our experience with Klear has been amazing!
What do you like best about the product?
Definitely, costumer service, our CSM, Antonia is the best, she is super kind and responsive. On the other hand, the site it's pretty easy to handle and you learn to use it super fast.
What do you dislike about the product?
Klear doesn't have an API for us to be able to connect data and download the reports more easily.
What problems is the product solving and how is that benefiting you?
Basically, Influencers discovery, there are a lot of influencers that we didn't have in our radar and now they are a part of Rappi's Program.
Klear is worth the investment.
What do you like best about the product?
Klear's customer service is consistently helpful while the software allows our influencer campaigns to be top notch. When investing in a powerful tool, you expect powerful results. We've seen that with Klear.
What do you dislike about the product?
I haven't run into any problems with Klear. If there is a feature or error on my end, the team is quick to fix it.
What problems is the product solving and how is that benefiting you?
We are expediting and streamlining influencer campaign management. Saving time in research and influencer correspondence has allowed us to better build the qualitative side of the creative partnership.
A very very big help to businesses
What do you like best about the product?
Klear is very comprehensive. It provides a whole look and grasp of influencer marketing. I like that is sums up pretty much everything that needs to be considered when looking for ambassadors. Plus, the team is very hands-on, cooperative and fun to work with.
What do you dislike about the product?
The interface and user experience can be improved.
What problems is the product solving and how is that benefiting you?
Klear provides a clearer and truer view of influencer reach. When we started influencer marketing in our team, we had a hard time finding influencers who can effectively represent our brand. Google searches tend to just present the macro-influencers and usually these are not updated. Thanks to Klear, we can now easily find influencers, not just macro but influencers too. Also, we now have an almost full visibility of our influencers: their reach, their content and their post schedules. We are in awe of how Klear was able to give the most valuable data to its partner businesses. Now we can save up time and not just find numerous influencers, but influencers who are effective and have high engagement.
Recommendations to others considering the product:
Take your time to go through Klear. It is the most amazing platform to use in looking for true influencers. It will not only save up your time but also will give you the truest possible reach. I also love that the team behind it supports and helps us all the way.
Always making product improvements!
What do you like best about the product?
I absolutely loved the customer service that Klear provided and the product updates that they made based on customer feedback. I love that you can search by audience demographic, and their new TikTok search is so helpful!
What do you dislike about the product?
Sometimes the search function wasn't as targeted as I needed.
What problems is the product solving and how is that benefiting you?
I used Klear for discovery, influencer reachout, tracking campaigns, hashtags and competitors.
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