My company is into CDP tools. Based on user behavior, my company chooses the next best action that needs to be done. All the data my company has, even before we had Adobe or some other different systems, needs to be tracked to know the behavior of users, which is why all the data will be dumped into Tealium. Based on the user requirement, we do what's best for marketing.

Tealium Customer Data Hub comes with many features. My company also has a tag management system on the client side, and we have data enrichment and everything on the server side. On the server side, we can have different data sources, which will come from any source. We also have multiple customizable connectors. There are no restrictions on where my data can be sent. I can send it to any platform as long as I have an API key with it. The freedom to play around with the data is the key.

Everything in Tealium is pre-built, and it is customizable to play around with the data. The data that I get has little room to be enriched or modified. A little bit of coding would be helpful, especially where there is an option not available for me to do something with the data, and it may be as small as adding two numbers. If Tealium provides a console where I can make changes in data with a little bit of Java or Python codes, that will be helpful.

There is a part in Tealium called functions. I need to send the data to function, send it to an external platform, and then bring back the data. It would be good if the tool had a console inside it to help meet complex requirements.

I have been using Tealium Customer Data Hub for four years. My company has a partnership with the tool.

I have not seen many issues in terms of stability in the product. The product is like a copy-paste tool when we use it. We use the copy-paste part for moving the build from test to prod or from prod to test, during which I have observed some breakages. It is working on Google Chrome, and it has nothing to do with what I have in my system. It is accessible from any device. I just need my single sign-on logins, and I am good to go.

Over 100 people in my company use Tealium.

I connected with Tealium's support team a few times, and they were super helpful.

There are some other people in my company who are involved with the installation process of the product, but there is nothing much in it since it is a cloud-based product that we are using through Google Chrome. The admin team takes care of the access, and I am just a developer.

The solution is deployed on the cloud. I use the tool on Google Chrome.

In Tealium, there is something called events, and the pricing is dependent on the event. You will be charged only if you have active data flowing it in and out.

We try to do the development that my company does with minimal events. That is what our company asks us to do so that we can reap the benefits of price. I can say the tool is not too costly. We chose the tool because it offers security. Over Salesforce's CDP solution and Adobe's CDP product, we chose Tealium's CDP tool because we use multiple things, and not everything comes from a single provider, making Tealium's cost less compared to other tools. Tealium comes with tag management.

My company chose Tealium Customer Data Hub because it has guidelines intended to offer more data privacy. My company is in a sector where our user data is very important, so it should be very secure. The product comes with some security tools.

I recommend the tool to others, especially if they are into personalized marketing automation area.

The product is super easy for anyone to learn.

I rate the tool an eight out of ten.

We used the solution to create a website for the client, who wanted a completely new, branded website. I set up everything on Tealium, including Adobe Analytics and other website analytics tools. Additionally, I configured marketing tags such as Google Ads and managed cookie consent through OneTrust.

Tealium differs from Google Tag Manager and Adobe Launch. It allows you to manage different environments easily. For example, you don't have distinct environments in Google Tag Manager. When you want to work on development sites, preview the changes before publishing them to a production website. In Tealium, however, you have separate environments, so you can quickly push changes to a dev environment to test everything.

You can do anything you need with Tealium and reach your goals. You may face difficulty finding talents using this solution as it is new to market.

Tealium is different from other tech management systems. You need to understand the basics, which are quite different compared to other systems. You need a solid level of JavaScript knowledge. When you know the basics, everything goes smoothly. Beginnings can be hard sometimes.

My first two to three months were quite tough, but once you grasp the basics, everything gets better.

I have been using Tealium Customer Data Hub for five years.

If the project goes up and everything grows, scalability is good.

When you have a problem, support answers your emails and is involved in resolving your tickets. They were super helpful.

I used Google Tag Manager and Adobe Launch.

The initial setup is easy. If everything is working, it's quite easy to push it to production.

It has premium pricing, which depends on the number of visitors.

There are several positive aspects of the Tealium Customer Data Hub such as flexibility. For example, if you are using a different analytics tool, such as Google Tag Manager, and you decide to switch to Google Analytics, you need to migrate to another Tag Manager system. This migration can be costly in terms of money, time, and effort. However, with Tealium, you can easily switch between different analytics tools without being tied to a specific analytics partner.

On the other hand, finding talent with real experience in Tealium can be challenging because it is not the most common tool in the industry. Additionally, if you lack experience with Tealium, there are limited courses and online resources available, making it harder to find training materials and talent.

Overall, I rate the solution a seven out of ten.

We use Tealium Customer Data Hub for various use cases, depending on the market and different brands. For example, I work with hospitality, e-commerce, and other brands like Customer. It covers all the brands in the market. We use it for primary use cases like cart abandonment or browser abandonment, churn prediction, customer retention, purchase behaviour, and video engagement.

The feature I like the most in Tealium Customer Data Hub is AudienceStream CDP. It's the main product with many features, allowing us to build complex and straightforward use cases directly. Tealium Customer Data Hub is an easy tool to use. The client and server sides are user-friendly, especially the server side, including Tealium CDP, EventStream, and AudienceStream. Marketers without technical knowledge can quickly build use cases in audiences and connect them to vendor channels. No technical knowledge is required for these users. The platform offers easy integration and implementation. While technical aspects exist for building more complex use cases, a marketer can directly develop and implement use cases quicklyin the platform.

Some areas need attention in terms of improvements for the Tealium Customer Data Hub. For example, audience sizing could be improved because it can only process up to one lakh users per day when trying to get a historical audience. Improvements are also needed in areas like dashboarding. Although they have introduced new features like Audience Insights, there's still room for enhancement.

I have been using Tealium Customer Data Hub for the past four years.

I haven't had any issues with stability, like bugs or breakdowns. If anything happens, Tealium will have a backup and recover it suitably. Problems sometimes occur, but they are fixed within a few hours.

Regarding scalability, Tealium Customer Data Hub is more suitable for big companies rather than mid-range or low-range companies due to its pricing and capabilities. It's best for more prominent brands.

Regarding support, the Tealium Customer Data Hub team is responsive. Whenever I have any questions or need clarification, I can contact support, and they provide the resolution. Recently, they introduced three tiers of support: Basic, Enhanced, and Premium.

Previously, the Basic tier covered all support tickets, but now, more detailed assistance is included inthe Enhanced version. Essential support now only helps with activation, user, and platform access. For more in-depth help with implementation or troubleshooting, you need Enhanced support.

I started using Tealium Customer Data Hub from the beginning of my journey with CDPs, around 2019, so I haven't used any other similar tools before.

The initial setup of Tealium Customer Data Hub can be straightforward or complex, depending on the website or brand and its number of sources. For example, one website with fifty pages will be brief, and users can start with creating a data layer and data collection process, getting it started within one or two months. However, if many use cases orintegrations with other platforms are required, the timelines will be longer and more complex.

Tealium's pricing can be expensive compared to others, but it's worth the investment due to its extensive features and capabilities.

I recommend Tealium to others looking for a CDP. It offers significant benefits over competing products, particularly regarding flexibility and integration capabilities. I advise anyone considering Tealium to go for TLCDP if they need to build various use cases quickly without starting from scratch. It's very user-friendly and allows for seamless integration across different data sources. I would rate Tealium Customer Data Hub an eight out of ten.

We use the solution for administration configurations and tracking purposes. We have an e-commerce application. When users log in, we track who they are, when they log in, and what they purchase. We track links and shopping carts.

The best thing about Tealium is that we can customize the tracking features. Instead of using OoB features, we can write jQuery JavaScript and inject it into the page. A beginner can easily learn the tool.

We can configure and add our own custom HTML design author and inject it into our portal. We also implement tag extensions. Sometimes, the extensions do not load properly before and after events.

I have been using the solution for six years.

The product has no stability issues so far. Sometimes, the script we customize does not load. So, we created a support ticket, and the support team helped us resolve the issues.

My colleague and I use the solution for our client. We both take care of the changes related to Tealium.

We can track things using Qualtrics, too. We can see the statistics and conversions. However, Qualtrics does not have many leverage concepts. I have also used Usergram. We can do a lot of customization on Usergram, but it is not user-friendly. Tealium is more user-friendly and easy to use, and we can do many customizations using it.

My organization purchased the licenses recently. We publish the profiles. The product has a good community. It provides free documentation on the website. It is easily understandable. Anyone who has a background as a developer can understand the documentation easily. I will recommend the product to others. Our clients bought the tool and asked us to implement and customize it. Overall, I rate the product an eight out of ten.

We use Tealium AudienceStream for audience building. We have 53 different campaigns. The campaign is like a user journey. We create the user journey based on certain conditions. If there are 1000 users, we can find how many users are opening the emails and how many are reading them.

If the emails are delivered to 50 out of 1000 users, the 50 members will reach another phase of the journey. There are different phases, such as the initial phase, the desire phase, the adoption phase, and the advocacy phase. The initial phase is the same for all users. The number of users in the advocacy phase will be very low.

The users reach the advocacy phase only if all the conscious are satisfied by the users. If the user opens the email and clicks on anything valuable or does any valuable action, it will be captured by Tealium. We attach a badge to such users. When a user has a badge, they move to another phase. We use it to distinguish users and trigger emails to them through Adobe Campaign.

I like AudienceStream. The tool helps us see the audience's journey. The product is easy to use. I joined the company as a fresher. I completed the courses on Tealium and was able to understand the tool after getting hands-on experience for two to three weeks.

Tealium Bot must be more precise about the naming conventions. Sometimes, the trace ID does not work properly. We faced issues while tracing things. It does not track things properly.

I have been using the solution for the past two years.

I rate the stability an eight and a half out of ten.

The product’s scalability is very good. It is useful.

The initial setup and deployment is easy. The deployment does not take much time.

I will recommend the solution to others. It would be beneficial to research Tealium iQ more than Tealium AudienceStream. Overall, I rate the tool a nine and a half out of ten.

As I work in an organization, I have seen our clients use the platform as a customer data platform, tag management, and for all such purposes. Previously, I was using the tool for a pharmaceutical client.

Tealium Customer Data Hub was used to capture all customers' web interactions. We also used Tealium CDP to launch various campaigns. Currently, we are using Tealium iQ to engage customers.

If we talk about Tealium iQ, it has quite a lot of functionalities, starting from enhanced JavaScript codes, which we can integrate for different purposes, and then also the in-built features of the tool along with the user-friendly UI, which makes it very easy to understand and also to operate are good. If you are new to Tealium, it won't be that complex for you to understand it. Talking about Tealium AudienceStream Customer Data Platform, compared to other CDP tools, it is very much more user-friendly. You won't require lots of coding knowledge or any knowledge related to data to understand the UI. The UI is pretty simple and very easy to work with, in general.

It would be somewhere related to some bugs. There are some bugs related to the UI. At times, we don't see some data in the UI. I think a year ago, we were facing some bug-related issues in the UI, which sometimes prevented us from seeing some data in the database. In the UI, some data is not visible. I think improvements related to bug fixing are needed in the tool.

I have been using Tealium Customer Data Hub for three years. I am a user of the tool.

In my three years of experience, at least I didn't face any I didn't face scenarios where the platform broke down or any kind of issues. It runs smoothly. It's a platform, and even if we talk about other platforms, there are some bugs, and all these things are there, but it never breaks down. It never created a very big issue or something like that.

In my previous organizations, when I was working for a client, there was a team of more than 100 testers. In my current organization, Tealium's team is very big since lots of clients use the tool.

I have contacted the solution's technical support several times. I rate the technical support an eight out of ten. The support team mostly provides crisp solutions. When we encountered an issue related to a bug, the support team provided immediate solutions. There were a few areas where the support team said that they would work on it, but it takes some time.

The product's initial setup phase is very easy. You just have to put a small script in your environment, and everything is done. You can then start with all of your configurations. I would say that the setup is not difficult at all.

The solution is not deployed on the cloud.

For three years, I have used Tealium. Our clients also used Tealium. Our clients have been using the tool for quite a long time. It is a reliable tool.

The price range of the product can be considered to be somewhere in the middle, especially since Tealium is considered to be very popular nowadays. If we compare Tealium to other platforms like Adobe or Salesforce, I think it can be considered a cheaply priced solution. The tool's price is somewhere in the middle, meaning it is not too expensive and not too cheap either. The pricing model comes with flexibility. If you want Tealium, then you will have to have Tealium iQ and Tealium AudienceStream Customer Data Platform.

I don't know why my company chose the tool. I would say the decision was made during business discussions. As a technical developer, my job is to work on the platform.

One can use Tealium because it is a user-friendly tool. It is not that much of a complex UI where you have to spend more time understanding the UI. It has a pretty simple UI. If you want to use Tealium, you will have to have a bit of knowledge of the data layer and JavaScript. It is a very user-friendly tool. Definitely, one can use it.

I rate the tool an eight out of ten.

Tealium is generally used for tag management and its CDP capabilities. I've also used it as a consent manager for a very large project for HSBC. No CMP on the market could handle HSBC's very complicated scenarios. Within that project, we understood that the CDPs available on the market can't handle situations where you have subdomains owned by different entities and the main domain owned by different entities.

The conditions set up for each subdomain are different from each other. In terms of auditing capabilities, the CMPs claim that their scanning abilities are rock solid, which is absolutely not the case. Therefore, we have to build a custom solution based on Tealium's consent manager in combination with the Google Cloud Platform for a consent logging solution. We also used the observed point to run a quality assessment for the solution that was built.

With Tealium, I'm mainly focused on tag management and its CDP capabilities. For the CDP capabilities, I'm using it alongside a very large team. So, I'm the Telium SME for a team of 70 Telium specialists. We use it in a very complex scenario where Tealium works as the omnichannel campaign orchestrator.

All the data is passed through Tealium to capture the initial sets of data from various online and offline data sources and then send them to the reporting systems so that they can be analyzed from that point on. This connection happens on the server side.

I really enjoy Tealium as a whole, including its tag management part and its CDP capability. I'll break it down into two parts. Tealium is the only tool available on the market for tag management designed properly for enterprise users. It already has a lot of ready-made integrations that you can customize according to your needs. Tealium's system combines tags with the concept of extensions.

The way in which you can scope these extensions will allow you to greatly simplify your work when it comes to managing complex implementations. You could theoretically do the same things with Google tag manager. Generally, simple things are easier to do in Google Tag Manager. Very complicated things are done in a much easier, much smoother, and much more logical way Tealium compared to other tag management tools.

Tealium is a complex tool. Although it's advertised as a no-code platform, that is really not the case. If you use your tag management system at a high enough level, you cannot rely just on the ready-made integrations and the out-of-the-box features. The same thing applies to Google Tag Manager.

In many cases, you will also need to write code. However, Tealium allows you to deploy that code and control it throughout your implementation at a much more granular level, allowing you to do complicated things in a very streamlined fashion.

For the Tealium CDP part, the tool has many ready-made integrations, and the concept of Webhooks allows you to integrate with pretty much anything else. The available consent manager integrations also make sending consent values across your entire tech stack much easier. It's part of the same platform and designed to be easily integrated with most consent management platforms.

This consent integration feature is great for integration between your tag management and your CMP. You will still need to develop your own CMP or consent manager for extremely complicated scenarios. However, developing your own consent manager is much easier because Tealium has the consent manager API, which allows you to use a lot of ready-made functionality within your own code. The heavy lifting of that technical solution is handled through the API.

For that sort of work, you need a developer. You won't be able to use someone who just analyzes data. You need someone technical who understands the JavaScript behind it to deliver this solution. It will be much quicker for a developer to deliver this solution using Tealium's APIs rather than coding everything from scratch and doing DevOps work to build the infrastructure.

With Tealium, you can use your own infrastructure alongside Tealium's API. You need to write your own custom functionalities that you can integrate with Tealium's API capabilities.

Tealium provides documentation and great customer support. The solution's documentation could be vastly improved to make life easier for people using it on a regular basis. Many of the questions we asked the support team could have been avoided if Tealium had provided better documentation.

I've been using Tealium Customer Data Hub for around eight years, but on a very advanced level for the past six years.

I haven't faced any stability issues with the solution except for slowdowns and very short downtimes. However, these things happen on all the major platforms. The reality is that most customers don't use these platforms as much as they believe they are and don't check them as often as they probably should.

Therefore, they might be under the impression that a product like Google Analytics is always running smoothly. However, it has loads of issues, downtime, and times when it isn't processing large amounts of data. The same applies to Tealium. Compared to Google products, Tealium does a much better job of updating statuses and letting you know if certain regions are affected.

Many other platforms don't really allow you to control if your data passes through certain regional data centers. With Tealium, you will have information about downtime or platform-related infrastructure issues. They are generally done on a regional level, and Tealium does a good job of letting you know the status of resolution for those specific issues.

I rate the solution’s stability a nine out of ten.

Tealium Customer Data Hub is a very, very scalable tool. Around 100 users use the solution in our organization. My team has 70 users, and other Tealium users are in other parts of the business.

I rate the solution’s scalability ten out of ten.

The solution's customer support is better than that of Google support services and Adobe. Tealium provides the best enterprise-level support that I've come across. The support team is very knowledgeable and generally very quick. It also depends on the relationship you build with the support team over the years. Tealium provides the top technical support you can get for an enterprise tool.

I work with Google Tag Manager and Adobe in parallel with Tealium Customer Data Hub. Certain clients have certain technical stack requirements, and we adjust to those requirements. It is fine if a client absolutely wants to use just Adobe products for their tech stack. In some cases, it makes sense because they have a particular need.

For Adobe Analytics, it makes sense to use Adobe Launch for tag management and other Adobe products. Clients also get bulk prices if they get the whole thing from a single vendor. Clients will always have commercial reasons to choose one tech stack over another.

We do tell them what we believe is better, and Tealium is definitely one of our favorite tools for CDP and tag management systems. However, Tealium is a tool for enterprise. You're probably better off with Google Tag Manager if you're running a small to medium organization. It's easier to use Google Tag Manager, and you don't have any running costs. With Tealium, the costs are significantly higher.

The solution's initial setup is not straightforward. I wouldn't call Telium a straightforward tool because it has a steep learning curve. However, once you understand its concepts and if a technical person uses it, then you will really enjoy it. The learning curve with Google Tag Manager is much smoother, but it becomes extremely complicated when you start doing complicated things.

Tealium is generally a very stable tool. There are times when Tealium struggles with data processing, just like any other provider, including Google, Adobe, or Microsoft. However, it has a pretty good notification system and very good support that will sort out these infrastructure issues very quickly.

Tealium Customer Data Hub is definitely worth the money for a large-scale project or very large companies. If you have a very large company that does very complex e-commerce work, you will need a smaller team of Tealium specialists to do all the setups for you compared to Google Tag Manager.

However, if you have a small company like a corporate website, Tealium is not a great choice because it will be very expensive, and your needs are very basic. You shouldn't really have to pay Tealium specialists to manage your tags on that very simple website. You're only using very standard events and hardly any important customizations.

For very large projects, Tealium always has a positive return on investment. I've never seen any companies looking to switch over from Tealium. They have considered other alternatives but quickly concluded that it's not worth switching. Those who start using Tealium will generally stay with Telium because there is no better tool for enterprise-level customers.

Tealium is very, very scalable and designed with enterprise in mind. You have, by default, multiple environments. You divide your environments into testing and production. That is done out of the box, and you have capabilities that will help you test your setups between websites.

Let's assume you have a Tealium profile on one website. You can pull your configuration from one of your other websites and test it on that website. You can do an analysis to understand how your setup behaves on a different data layer.

Tealium Customer Data Hub is an expensive solution, but it is not more expensive than Adobe. For Adobe, if you want to get Google Analytics, you might be much better off. I have several situations in mind where using Tealium for server-side data collection was much cheaper. Users could hold that data in BigQuery as a data warehouse and use Google Looker to visualize the data.

A company saved approximately eight million dollars over five years just by doing that. They took the most important reports from Adobe Analytics that older users were counting on. They replicated them in Google Looker and saved eight million over five years.

They had quite a large initial setup cost. However, since they didn't have to pay the very, very high cost for Adobe Analytics, they could get the data they were looking for at a much lower cost in the medium term.

I'm a customer of the solution, but the company I work for also has a partnership with Tealium. We use the solution for our company's day-to-day uses, and our company does implementations for healthcare companies like AstraZeneca and GSK.

I also wrote the code for GSK's consent manager. It wasn't nearly as complicated as what needed to be done for HSBC. Still, they prefer using the consent manager from Tealium rather than the CMP. They could have used the CMP if they wanted to, but they wanted to use Tealium for it.

Overall, I rate the solution ten out of ten.

I have used the solution to integrate ad pictures and tags on different websites where ad campaigns are run. If an organization is launching a new product and wants it to reach its target audience via digital advertisement, we create a campaign for them using Tealium Customer Data Hub. I used the solution in one of the organizations for the tag management and advertisement process.

The baseline creation of the tags is one of the tool's features that I like. We can reuse the same baseline for their upcoming extensions, which saves time and effort.

The solution’s user interface could be improved.

I have been using Tealium Customer Data Hub for six years.

I haven’t faced any issues with the solution’s stability.

I rate the solution’s stability an eight out of ten.

The solution has good scalability. However, if the number of entries is increased, the portal becomes a bit slow in some cases. In my current organization, nearly 10 to 15 people are using the solution.

I rate the solution a seven out of ten for scalability.

The solution’s initial setup is easy.

The solution's deployment time depends on the platform. It merely takes one to two minutes on the dev platform. If we move up to crowd or UAT, sometimes it takes nearly five to ten minutes.

If a particular event is created, it depends on how far it has reached the particular person and how many times they have used it. Based on the analytical report, we can further say that this is the particular count on how things are working.

Anyone can use the solution, but some training is needed. Understanding the solution would be much easier for a person with an understanding of coding languages like JavaScript and TypeScript. As we are integrating things on different platforms, a conditional-based operator is used. In some cases, coding languages like JavaScript or TypeScript are used.

I would recommend the solution to people working on the same skill sets or goals that I am using. Tealium Customer Data Hub is a simple tool that takes less time and minimizes the time frame of a person working on it.

Overall, I rate the solution a nine out of ten.

I worked for a bank, and we used the solution to track user engagement activities on the banking page, including the products they viewed.

The tool offers a wide variety of extension stacks. The solution also has a functionality called load ordering. This feature helps a developer order the rules defined in the solution, which will help decide when the tag should fire.

We had some mobile applications on which the solution was deployed. When that was pushed to production, we could see many details in the live feed, including the features accessed by the user. I'm currently using Adobe, which does not have the features that Tealium does.

Tealium Customer Data Hub does not provide any reporting analytics. Either we have to integrate it with Adobe Analytics or Google Analytics for reporting purposes. It would be beneficial if the solution had integrated reporting features.

I used Tealium Customer Data Hub for one year in my previous organization.

Tealium Customer Data Hub is a stable solution.

Around eight people were using the solution in my team.

I don't know whether it was specific to our project, but the solution's deployment was a bit difficult. A person who does not know the tool would find it a bit difficult to deploy it.

I would recommend the solution to other users. From my current point of view, I will not use Tealium Customer Data Hub because I have to integrate it with other products, like Adobe Analytics or Google Analytics, for reporting. I can do the implementation of Google Analytics with Google Tag Manager and reporting with Google Analytics. I would choose Tealium Customer Data Hub if it included a similar reporting section.

Overall, I rate the solution an eight out of ten.

In my previous job, I used the tool to receive and send all the information to different tools for analytics. My company also used Tealium EventStream to create groups that the marketing teams need for different campaigns and for different tools. In the past year, my company used the tool to migrate all the data collection from Adobe to Google's G4.

The most valuable feature of the solution is the possibility to create events. The tool has a new mode, so you don't have to create a JavaScript extension. Though I haven't used the aforementioned features a lot, I feel it can be really helpful, especially for those who don't have much experience or maybe knowledge about JavaScript.

In terms of the tool's real-time data capabilities, I think there are a few issues where improvements are required. In my previous company, I saw a one-click delay. It was really difficult to take some tests or interviews that we wanted to conduct online on a specific page. If the customer comes from some other page and navigates through the pages, then it is nice, but if you want to make your first webpage easy to navigate and where you want to have the AVTS or small interviews, then we may face a real problem with the tool. The aforementioned area can be considered for improvement.

When testing the tool, you have a URL, but with the cookie manager, we have only one for all the destinations. It is quite difficult to test first and then put it on production. We had dynamic links for different pages that you can click so that you can go to the privacy page, which can be different from the previous website or from what is in production to trace it. We have to put an extension with JavaScript associated with that, which is really difficult. It would be nice to have a cookie manager for development and a cookie manager for production.

I have been using Tealium Customer Data Hub for four years. I am a user of the tool.

I did not face stability issues with the product. The stability issues only occurred with the websites. Stability-wise, I rate the solution a ten out of ten.

It is a scalable solution without any issues, and it is something that is more dependent on the user than the tool.

In my team, four people use the tool.

My company works for other clients, so I think that there are two or three other people working there.

My evaluation of the solution's technical support depends on the person who receives the ticket in Tealium's support team. My company has had good experience with the product's Spanish technical team since it was easier for my organization to explain the issues. I think that sometimes, junior technicians attend to customer issues. I rate the support a seven out of ten.

I have experience with Google Tag Manager.

The product's deployment phase is really easy.

I think that it is not easy to use the tool. I think that tag management is really not easy, especially to implement the tool in the website. I think that you need to know first of all, how to have division about what they do. If you really don't know how to implement the tool in a website and how to send information then it can be a little bit difficult to understand the way the tool works.

You need to really have some knowledge about JavaScript. In your life if you never dealt with programming, or worked as a developer, the tool can get complicated.

I recommend the product to others who have knowledge about the tool.

I rate the tool an eight out of ten.