Reviews from AWS Marketplace
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
External reviews are not included in the AWS star rating for the product.
Best email platform I have used.
What do you like best about the product?
There seems to be no end to the features. Any idea I have had, BlueShift has been able to create.
What do you dislike about the product?
Nothing so far, it is clearly a lot more powerful than other email services I have used in the past.
What problems is the product solving and how is that benefiting you?
Being able to hyper-target my customer list - I have been very surprised at the amount of targeting BlueShift can do.
- Leave a Comment |
- Mark review as helpful
BLUESHIFT PLATFORM REVIEW
What do you like best about the product?
I love the easy, straight-forward UI dashboard and how it's easy to navigate.
What do you dislike about the product?
Maybe, just the confusion between the events and other derived events, but it's something to learn.
What problems is the product solving and how is that benefiting you?
As of the moment, we're solving an issue about the coupon codes not populating in our email campaigns. The team has been really responsive and we're still in contact with them now. They always make sure that our problem will be resolved.
Recommendations to others considering the product:
It's easy to use, not too complicated, and very accomodating customer service.
Great automation platform for data collection and marketing campaigns
What do you like best about the product?
Blueshift allows us to target specific audiences throughout the entire customer life cycle. I use the recommendation builder on a daily basis to assist in personalizing recommended users. Blueshift is also pretty great at allowing you to use multiple channels to engage our users.
What do you dislike about the product?
Like anything, a slight learning curve for the UI. Reporting capabilities could use improvement but I've also heard that its in pipeline.
What problems is the product solving and how is that benefiting you?
We wanted to move from batch and blast emails to more personalization. We are also improving our deliverability rates.
Recommendations to others considering the product:
I would recommend this to anyone looking to improve engagement with their customer.
Very clear and easy to use.
What do you like best about the product?
Since I am a developer - I like the API and the functionality to do almost everything with it. The ability to call Live Content via segments is amazing.
What do you dislike about the product?
I think the most annoying thing is caching - the data is sometimes outdated (affects only the UI).
Sometimes I feel like the support is doing the bare minimum.
Sometimes I feel like the support is doing the bare minimum.
What problems is the product solving and how is that benefiting you?
- Marketing emails
- Live Content recommendations on websites
- Recommendations in marketing emails
and much more.
Benefits: easy to setup and efficient.
- Live Content recommendations on websites
- Recommendations in marketing emails
and much more.
Benefits: easy to setup and efficient.
Recommendations to others considering the product:
This CRM might have some faults but once you outline these problems/faults the Blueshift engineering is working to resolve and improve these issues.
Most robust marketing automation platform
What do you like best about the product?
I love the recommendation feature and use it on a daily basis. it provides me with the flexibility I need to give the right products to the right users.
What do you dislike about the product?
At the moment, there are some minor reporting limitations which said to be resolved in the next update.
What problems is the product solving and how is that benefiting you?
The main problem is getting into the inbox or users at the right time for them. this is achieved with Blueshift's time optimization feature which by ways of magic (AI) determines what is the best time for a user to most likely to open an email and delivers it to them!
Recommendations to others considering the product:
Blueshift is a great tool for anyone looking for a solution to complex email marketing and marketing automation needs.
Blueshift experience
What do you like best about the product?
I really like the fact it is a user friendly platform that's intuitive. There are some cool features that save time such as the campaign section. I like the way you can build detailed segments based on a wide range of factors such as revenue spend, location and demographics.
What do you dislike about the product?
Certain new terms can be confusing such as mixin. Lots of people unfamiliar with marketing struggle to understand these terms. Perhaps some a dictionary of terms could help with this.
What problems is the product solving and how is that benefiting you?
I was assisting the support team and training new hires building segments and setting up campaigns
Recommendations to others considering the product:
A great system as it allows for collaboration between marketing, BI and support. The fact you can build segments with very little restrictions allows for lots of possibilities including better customer engagement and increase in revenue.
Easy to use and the most hands on customer support
What do you like best about the product?
Blueshift's platform is really easy to use because everything is in one place, you don't need to be an experienced ESP user to get your head around the different functions. I especially like that sending test emails is really swift and straightforward, unlike other ESPs such as Salesforce where you don't receive the test email instantly. The campaign reporting dashboard is also really good because you get a clear overview of top level metrics. But best of all is the support you get from their team! If you ever run into trouble when using the platform, Blueshift's team provide hands on support which you don't get with any other ESP!
What do you dislike about the product?
What's missing is email heat maps, a clear view on where your customers click.
What problems is the product solving and how is that benefiting you?
With Blueshift we can seamlessly and more efficiently set up more advanced trigger campaigns.
Recommendations to others considering the product:
If you are looking for a user friendly and efficient ESP with a hands on support team, then look no further.
Blueshift - One stop shop for your CRM needs
What do you like best about the product?
It helps us with all the CRM needs - building the email templates, setting up campaigns, measuring the performance of our email campaigns. Advanced features such as using Blueshift's in-built ML models have helped see positive lift with revenue and user engagement by only sending those emails to the users that they are most likely to open or click.
What do you dislike about the product?
It would be great if Blueshift were able to ingest most important metrics data through back-end channels/APIs so that we could also measure the revenue, login activity, etc. all in one place for cohorts of users who were sent emails.
What problems is the product solving and how is that benefiting you?
Some of the problems we are solving are: determining how many emails should we send to user in a week, optimal time of the day when an email should be sent, user propensity to determine which emails users are most likely to engage with, continuous A/B testing on subject lines, email templates, etc.
Recommendations to others considering the product:
Blueshift is tailored well to serve different types of audiences such as campaign managers, email developers, product managers to business executives. In the spectrum of less technical to high level business insights, Blueshift does an extremely good job of establishing clear swimlanes such that its audience gets most out of the tool without requiring any outside help. The only caveat I will bring up is pricing which could act as a show stopper for using Blueshift. If Blueshift does fit your organizational budget, then its an extremely valuable tool to help fulfill your company's CRM needs.
Great flexible platform
What do you like best about the product?
The system is powerful and offers a high variety of functionalities. Blueshift's support team is setting high bars for any support team on other products.
What do you dislike about the product?
Because the system offers so many features, sometimes is a bit difficult to quickly find what you're looking for, but that's to be expected with the huge number of things you can achieve through Blueshift.
What problems is the product solving and how is that benefiting you?
Being a developer, I use Blueshift's API to quickly check events, inspect the payloads, and check the counts - it's a good way to test and validate my work.
Best marketing platform to create personalized campaigns across channels
What do you like best about the product?
We can ingest data from any source. Blueshift handles the dirty work of making sense of it. This makes my day-to-day a whole lot easier. Additionally, we can build very specific segments that we want to target across our campaigns. We can easily set them up and be confident everything is performing correctly. We have an all in one platform that makes it easy for our team to build and test any component of our emails and website content. We save a lot of time by removing repetitive tasks and waiting for support from our technical teams.
What do you dislike about the product?
The UI could use some improving, but I have been told this is coming soon. The platform can be overwhelming when first start out because there are so many different capabilities and tools. I recommend taking a step back and looking at what campaigns are you trying to launch and the core objectives . That way you can build out accordingly
What problems is the product solving and how is that benefiting you?
Engage and communicate with customers across a variety of different channels. The ability to collect data from our website, marketing channels, and CRM - and make use of it. We had heavy reliance on technical teams to pull the data we needed. Now we can do it ourselves and actually build segments and send relevant messages to each of these audiences. We've become a lot more efficient with Blueshift.
showing 131 - 140