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Heap

Heap

Reviews from AWS customer

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External reviews

1,086 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Computer Software

One stop for all data metrics

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
The central location of all metrics, the information for each event
What do you dislike about the product?
It's takes too much clicks to hop from one place to other
What problems is the product solving and how is that benefiting you?
Dashboarding of all the use cases


    Vianny L.

Heap is very intuitive to use

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
Event visualizer! It's great to create events through the visualizer, and to debug using the Live Debug feature
What do you dislike about the product?
It takes a really long time for reports/graphs to load sometimes.
What problems is the product solving and how is that benefiting you?
I'm looking at whether a new feature improved conversion rate (A/B tests), bugs, overall site performance


    Information Technology and Services

Heap Review

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
It's simple to integrate. The insights provided are accurate.
What do you dislike about the product?
It's sometimes confusing on how to get set up. The documentation could be better.
What problems is the product solving and how is that benefiting you?
I am able to quickly get access to what users are clicking on, giving me insights into how to structure the app to align with product


    Human Resources

Helped Kickstart our Team in Using Analytics for Decision Making

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
Heap's auto-tracking functionality allows us to capture insights without involving the development team. Whenever I've had questions or needed help the support team is also very responsive.
What do you dislike about the product?
Some of the dashboard functionality is limiting as certain types of reports can't be added. I know they're continuing to invest in this over time.
What problems is the product solving and how is that benefiting you?
We're looking to better understand our customer behaviour and track against our key metrics to see whether our newest features are really moving the needle.


    Human Resources

Easiest web tracking implementation I've ever used!

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
Heap's auto-capture capability nearly eliminates the amount of development time that's needed to maintain website event tagging - our analytics team is able to define 90% of all needed events (and re-define to clean up mistakes) By syncing our data into Redshift via Heap Connect, we can easily merge it into our data lake in a nice clean format!
What do you dislike about the product?
The reporting capabilities in Heap's UI are somewhat limited compared to Google Analytics or Adobe Analytics - we often do analysis in downstream tools.
What problems is the product solving and how is that benefiting you?
We have successfully implemented event tracking across our entire web environment and mobile apps, with integrations to Pendo, Optimizely, and Marketo - this allows us to use Heap as the source of truth for all of our experimentation and personalization analysis.


    J.D. G.

The most comprehensive, have-your-back analytics tools on the market.

  • November 12, 2020
  • Review provided by G2

What do you like best about the product?
Heap's Autocapture means I don't have to worry about tagging every little click or conversion event that I need tracked, which is especially valuable when constantly optimizing pages, changing elements and A/B testing. Heap gives me the peace of mind that whatever data I need will be there.
What do you dislike about the product?
The relationship of one login only being able to access a single Heap account is honestly the most dislikeable thing about Heap. I have a handful of accounts for different domains and clients, and it would be nice to be able to access that all under a single login.
What problems is the product solving and how is that benefiting you?
A majority of the work I do revolves around user experience optimization and A/B testing. Most of the time, when I'm using Heap, it is to uncover new opportunities for testing or measuring the impact of a current/recent test. The combination of Autocapture and Heap's easy-to-use UI, saves me and my team countless hours on analysis and planning—instead we can use that time to actually run experiments and improve the site.
Recommendations to others considering the product:
Don't settle for traditional analytics tools just because they're inexpensive and have been around for decades. Take the leap into Heap—you won't regret.


    Laci L.

Heap is a game changer for web marketing anlaytics

  • November 12, 2020
  • Review provided by G2

What do you like best about the product?
Heap tracks all interactions with your site at all times, so there is no need to set up individual events for everything upfront. I often will think of a new event to track and it is so nice to be able to create the event and have retroactive data at my fingertips.
What do you dislike about the product?
There are very few faults. The only thing I wish was better was the dashboard views. I would love more flexibility in the number of reports I can include and the size of the reports within the dashboard.
What problems is the product solving and how is that benefiting you?
I primarily use Heap to understand conversion funnels/pathways and user behavior. Heap allows us to go beyond the data Google Analytics provides to get a more granular look at what users are doing on our site. It helps up hone our user experience and identify friction in our conversion funnels. We also use the VWO integration which gives us more flexibility and granularity with our A/B testing reports.
Recommendations to others considering the product:
There is a bit of a learning curve if you are new to Heap, but they have a fantastic training video series called Heap University. It is a great way to learn the basics then just dive in and you'll figure out the reports that are most useful to you over time.


    Zach N.

Heap makes it incredibly easy for anyone to unlock product adoption and engagement insights

  • November 12, 2020
  • Review provided by G2

What do you like best about the product?
As a non-technical user, I was able to start building meaningful dashboards in minutes. The reports I've created look amazing and are dynamic and interactive.

It's also been great how we've been able to port our Heap data into Tableau so we can create more multi-faceted reporting.
What do you dislike about the product?
It's definitely user error, but I was it was easier to create a comparative analysis.
What problems is the product solving and how is that benefiting you?
Heap has given our company powerful adoption and engagement data. As a member of our product marketing team, for example, I'm able to see how are various campaigns are contributing to adoption. I can make data analysis a part of my day-to-day job so I can understand our business and make better decisions.

We're now able to pinpoint our users by their product behavior so we can send them better resources or identify power users for beta programs, webinars, and customer referrals.


    Marketing and Advertising

The Must Have Product Tool

  • November 12, 2020
  • Review provided by G2

What do you like best about the product?
Heap makes it easy to track what I think about and don’t think about with it’s intuitive interface and historical tracking capabilities.
What do you dislike about the product?
Honestly struggling, but if I had to say something it would be I wish there were an easier way to get to a free version/trial for other startup projects. Though that may have changed since we first found Heap.
What problems is the product solving and how is that benefiting you?
We were able to solve our tracking and analytics needs for dynamically built user experiences driven by API responses.
Recommendations to others considering the product:
Give it a try and see how much you can gain and save in development or other technology resources!


    Steven H.

Some really useful features that we haven't seen done well anywhere else

  • November 12, 2020
  • Review provided by G2

What do you like best about the product?
One of the super cool things that Heap does is automatic event capture. On some level, it's nice as a developer to not need to code in many simplistic tracking events like button taps, but the real power is in being able to leverage those events retroactively. There's many features we built a long time ago that we're able to obtain analytics on by using this feature and helps us take away actionable information for outdated screens and user flows that we look to improve upon without needing developers to add code, release a new version, and wait for data to come in.
What do you dislike about the product?
One of the things that was difficult to work with is session counting on iOS. We have a very specific use-case so maybe doesn't apply to everyone, but we have some background services that would force a wakeup occasionally and this led to our session counting being grossly over reported. This led to difficulties in analyzing some types of reports and also increased costs (until negotiated) because of how the pricing plan works.
What problems is the product solving and how is that benefiting you?
The problems we're solving are similar to what you'd find in a lot of other analytics platforms - what are users doing, how are they doing it, where do we see room for improvement, it's just that we're able to leverage the platform more efficiently and effectively than with other platforms we've used as a company and others I've seen personally at the past companies I've worked for.
Recommendations to others considering the product:
Find out from your mobile team if you have special concerns about how sessions might be counted, especially if you have background tasks of any kind.