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Easy to implement and use
What do you like best about the product?
It's very easy to implement and use. It provides very detailed analytical insight. It has predetermined reports which is easy to use.
What do you dislike about the product?
None. One area of improvement is for the tool to have a clickable link to the actual web pages included in the funnel analysis.
What problems is the product solving and how is that benefiting you?
Analyze web usage and performance.
The Best Analytics Platform Out There
What do you like best about the product?
I've used many analytics tools for years now. What I like best about Heap is how fast I can build insightful funnel graphs with ease and accuracy. This allows me to do landing page optimization more effectively – delivering better results for my clients. I also use their API for tracking certain custom events that allow me to more effectively measure visitor engagement.
What do you dislike about the product?
Hmm... I'm not really sure. I have yet to find anything I don't really like about Heap.
What problems is the product solving and how is that benefiting you?
Conversion rate optimization for clients. More conversions.
Recommendations to others considering the product:
Give it a try! Their Visualizer tool makes tracking events a breeze. Once you get the hang of structuring your account(s), campaigns, combined and singular events, then it's off to the races with funnel optimization (with segmentation).
One of the best Analytics
What do you like best about the product?
Their feature to create events by clicking on site components is the best. Visualizer that is.
What do you dislike about the product?
It currently satisfies all my needs cant really think of any feature that I dislike. The UI can be more intuitive, thoguh even now it is good but it can further improved.
What problems is the product solving and how is that benefiting you?
I use it for funnel managament, customer drops, to check the feature usage etc. It gives a fair idea about the usage.
Recommendations to others considering the product:
Go for it.
Heap helped me get useful insights on my first day of using it
What do you like best about the product?
You only need to install one script and are able to define goals and funnels easily via their web tool.
I have a lot of experience having to wire event handling code from Google Analytics and other platforms to web and server side events, and it's a turnoff to go through all of that. Eventually analytics just becomes an after thought.
But with Heap, you can implement in a fraction of the time and get insights immediately
I have a lot of experience having to wire event handling code from Google Analytics and other platforms to web and server side events, and it's a turnoff to go through all of that. Eventually analytics just becomes an after thought.
But with Heap, you can implement in a fraction of the time and get insights immediately
What do you dislike about the product?
Heap is a great tool and brings tremendous value. I have not found anything I disliked so far.
What problems is the product solving and how is that benefiting you?
User onboarding, converting site visitors to sign ups, monitoring feature usage
Intégration facile avec des avantages durables
Qu'aimez-vous le plus à propos de the product?
Heap permet de suivre facilement comment les clients utilisent ses applications à la fois sur le web et sur mobile. Ces données sont cruciales pour informer le développement de produits et les améliorations futures. Avec sa capacité à définir facilement des événements utilisateur, on peut facilement détecter comment on peut mieux optimiser son produit pour améliorer la rétention et l'utilisation des fonctionnalités.
Que n’aimez-vous pas à propos de the product?
Leurs analyses pourraient être plus conviviales et l'apprentissage automatique pourrait être utilisé pour donner des retours proactifs sur les activités des utilisateurs. Ce n'est pas crucial mais serait extrêmement précieux.
Quels sont les problèmes que the product résout, et en quoi cela vous est-il bénéfique?
Discernement des points faibles de l'application et de l'UX, et amélioration de la rétention des utilisateurs. Une autre fonctionnalité extrêmement utile est les graphiques de rétention avec la capacité de générer des données de rétention pour des fonctionnalités individuelles. Ce rapport a aidé à améliorer les relations avec les investisseurs et nous a permis de quantifier notre croissance et nos progrès avec facilité.
Recommandations à d’autres personnes envisageant the product:
Ce produit est certain de fournir des données précieuses, peu importe à quel point vous l'intégrez. De plus, si vous avez des investisseurs ou des gestionnaires demandant constamment des données métriques d'utilisateur, c'est un moyen facile de simplifier la collecte et la distribution de ces informations.
Great insight and easy to use
What do you like best about the product?
The ability to really understand what individual users are doing in addition to being able to uncover broad trends and patterns. Heap makes it easy to identify most popular pages and common behaviors of our users both on our website and within our product.
What do you dislike about the product?
The current way individual behavior is laid out can take a very long time to go through in order to find a specific event.
What problems is the product solving and how is that benefiting you?
It really allows us to figure out true marketing attribution which has been a real pain at previous companies I've worked at to accurately assess.
In a crowded field, Heap stands out as the analytics platform that truly understands their customers
What do you like best about the product?
Heap is remarkably easy to use. We exposed Heap to a few non-technical business analysts, all with zero prior experience in web analytics. In a matter of weeks, not only had they taught themselves how to use the software, but they were actually discovering valuable, actionable, and impactful insights through Heap. Plenty of software is easy to use; Heap makes it easy to bring value to your business.
What do you dislike about the product?
There is room for improvement surrounding how they communicate their pricing. Right now, the only two pricing options are "Free" and "Contact Us".
What problems is the product solving and how is that benefiting you?
In addition to the standard business problems typically addressed by web analytics (conversions, churn, etc), we also wanted to leverage Heap on a single internal product to demonstrate the value of a web analytics capability at an organizational level. In practice, this meant that many of our potential Heap users would have no prior experience with web analytics. Heap's retroactive analysis capabilities gave us a huge advantage here. As we learned new tactics and skills, we were able to immediately apply them in Heap and see their impact over all historical data, not just new data generated after the implementation date.
Additionally, since we were leveraging Heap on internal-only tools, these tools had relatively small user numbers. Most web analytics platforms are designed to provide insights at an aggregate level, meaning that the insights are only valuable with large traffic numbers. Heap's user-level insights allowed us to get the same level of intelligence from ten users as we would from ten thousand.
Additionally, since we were leveraging Heap on internal-only tools, these tools had relatively small user numbers. Most web analytics platforms are designed to provide insights at an aggregate level, meaning that the insights are only valuable with large traffic numbers. Heap's user-level insights allowed us to get the same level of intelligence from ten users as we would from ten thousand.
Recommendations to others considering the product:
NHeap is incredibly easy to install, and very easy to get started. They have a free trial, so I would recommend at least giving it a chance. Once you copy and paste the installation code onto your site, that's it - no more coding knowledge required to use the product. Give it a try!
Je ne peux pas recommander assez.
Qu'aimez-vous le plus à propos de the product?
Heap nous donne la possibilité de voir comment nos clients utilisent notre application iOS et notre site web, avec une clarté fantastique. La création de filtres est très simple et intuitive, tout comme les entonnoirs et les rapports en général.
Que n’aimez-vous pas à propos de the product?
Il n'y a rien auquel je puisse penser, que je n'aime pas à propos de Heap.
Quels sont les problèmes que the product résout, et en quoi cela vous est-il bénéfique?
Affiner notre application iOS et notre site web afin que les clients les trouvent aussi faciles à utiliser que possible, et nous pouvons être sûrs qu'ils voient l'ensemble des informations sur nos services.
Grea user-level analytics with Heap
What do you like best about the product?
Heap provides great user-level analytics, the data loads very fast, it gives the ability to send custom events via API and they offer quick and helpful customer support.
What do you dislike about the product?
The UI takes a while to get used to and is not super intuitive at first. There have been a few outages/ data latency issues but customer service is usually quick to respond when there are issues or questions.
What problems is the product solving and how is that benefiting you?
We use Heap to learn more about our users, especially in terms of which paths our users take across the site. Heap has helped us better understand where our users convert and drop off.
Recommendations to others considering the product:
Great for user-level analytics (which for example Google Analytics doesn't provide).
A useful alternative for Google Analytics
What do you like best about the product?
The ability to define events and view them as part of a funnel is excellent for my line of work in digital marketing.
What do you dislike about the product?
If I want to check my analytics from my mobile, it doesn't work very well. Consider making a responsive site.
What problems is the product solving and how is that benefiting you?
Marketing product with a funnel structure. I can now clearly see my conversion rates. The ability to generate reports and segment users is very useful.
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