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Simplified Setup and Proactive Customer Care
What do you like best about the product?
Branch stands out for its ease of use, particularly during the initial setup process. The step-by-step guidance is enhanced by clear visual aids, making it nearly foolproof. I appreciate that when I did run into setup challenges, the support team was immediately accessible. They didn’t just give quick answers; they provided detailed explanations that helped me understand the process. This level of attentive support, which combines speed and helpfulness, is what I like most about Branch.
What do you dislike about the product?
I didn’t have any major issues with Branch. There was just a small mix-up when I turned on the Data Feed feature without knowing it would cost extra. However, once I talked to the support team, they helped me promptly, resolving my concerns and clarifying the billing process for that feature. It was a minor inconvenience, but the efficient and friendly resolution from the support team made it a non-issue in the end.
What problems is the product solving and how is that benefiting you?
Branch solves key problems for me with ad attribution and in-app event tracking for my iOS app. It works great for tracking Apple Search Ads, giving me a clear picture of how these ads perform.
Also, Branch makes dealing with SKAdNetwork (SKAN) a lot easier. It guides me through the process of setting up what's needed to track events for Google Ads and Facebook Ads, which can be pretty tricky. This help from Branch is a big time-saver and lets me focus on improving my marketing performance.
Also, Branch makes dealing with SKAdNetwork (SKAN) a lot easier. It guides me through the process of setting up what's needed to track events for Google Ads and Facebook Ads, which can be pretty tricky. This help from Branch is a big time-saver and lets me focus on improving my marketing performance.
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Very reliable tool for generating tracking URLs and monitoring metrics
What do you like best about the product?
I have been using Branch at my current organisation for the last few months and it has been a smooth experience so far, both in terms of the ease of generating links for both in-app and out-bound communication, as well as getting reliable data about these links (clicks, CTR etc). It has been very easy to make deeplinks and also select featured images and content for the URLs as I use Branch everyday to make at least 10-15 links. The end-to-end funnel visibility for the links created through Branch helps me decide which channels to leverage on and identify drop-off points in the product funnel.
What do you dislike about the product?
The pricing could have lower, and more specifically should have been variable, based on the number of users and admins. This is the only small concern. Also, SKAdNetwork and other features are difficult to integrate with our app and require premium subscription. Their Customer Support team does not readily respond to free users
What problems is the product solving and how is that benefiting you?
We create UTM links, Deeplinks etc with Branch and thereby use those distinct links for our app-install campaigns, in-app communication, outbound SMS and WAP campaigns etc.
Best tool for mobile app link attribution.
What do you like best about the product?
Easy to duplicate existing link.
Easy to track event level attribution.
Easy to track event level attribution.
What do you dislike about the product?
Past data about the link is not easily avaiable.
Limited charatcer for links title
Limited charatcer for links title
What problems is the product solving and how is that benefiting you?
Platform based link attribution.
Easy to redirect user on App or Website based on user's app install status
Easy to redirect user on App or Website based on user's app install status
Best for mobile advertising link tracking
What do you like best about the product?
We can duplicate link and change our title for other link
What do you dislike about the product?
In between branch title are limited to 50 character only
What problems is the product solving and how is that benefiting you?
Mobile attribution ..we can easily tract link click and app open from branch link
Great tool to mesure app engagement, with some flaws
What do you like best about the product?
The simple fact that it's a smart deeplink with multiple possible behaviors within the app is great. There is still not enough shared research on our ROI of using the app instead of standard phone process to make a policy change. Our Analysts seems stuck at the surface level and are not commiting that much to success stories with the app.
What do you dislike about the product?
The large capture discrepancy between clicks and apps opens/installs. Recently all our redirects URL's inside quicklinks disapeared due to a known bug. This is now fixed but it gave us the shivvers.
Also, the fact that automation in creation of templates is in Beta and not bundled with standard corporate license is a bit disapointing since it requires lots of manual work.
Also, the fact that automation in creation of templates is in Beta and not bundled with standard corporate license is a bit disapointing since it requires lots of manual work.
What problems is the product solving and how is that benefiting you?
It generates engagement with the tools within the app and a "do it yourself" philosophy for the client, giving them the power of choice with their insurance policy.
Seamless experience with branch folks and every time issue has been resolved
What do you like best about the product?
Tracking in terms of reporting of data and user friendly interface
What do you dislike about the product?
Few of the data pointers are not tracked such as uninstall data
What problems is the product solving and how is that benefiting you?
It is helping to create UTM links for tracking and defining user journeys as per the audience base which we are targeting.
Branch.IO One Stop Shop For Deep Linking
What do you like best about the product?
It's really easy to use/configure/manage even for non technical people.
The feature that let's you see how many clicks are done your your quick URL's.
The feature that let's you see how many clicks are done your your quick URL's.
What do you dislike about the product?
Having to add same payment method in different apps linked to the same account. Should be just able to add at one place and all projects should take it from there.
What problems is the product solving and how is that benefiting you?
Reset Password and Verify email functionalities using deep linking.
Branch is one of the best platforms for cross platform attribution and measurement
What do you like best about the product?
1) Removes Duplicate attribution seamlessly across platforms
2) It is simple and easy to use
3) Integrates with nearly all major ad platforms and programmatic networks
2) It is simple and easy to use
3) Integrates with nearly all major ad platforms and programmatic networks
What do you dislike about the product?
1) Implemetation is little complex, our tech team takes substantial time to make changes in Branch events
2) Bot tracking is not very robust
3) Issues with Event data are not auto identified and reported
2) Bot tracking is not very robust
3) Issues with Event data are not auto identified and reported
What problems is the product solving and how is that benefiting you?
Branch helps to correctly attibute the conversion event to right platform and campaign, we are able to better optimize our marketing campaigns. Acts as single source of truth.
Good product but it change the billing policy
What do you like best about the product?
All the features are great! We use the deeplinks and they work perfect!
What do you dislike about the product?
Branch have changed your billing policy, it used to be free and now we have to pay or create our own solution to change branch. That was something that was not planned :(
What problems is the product solving and how is that benefiting you?
Deeplinks
A very useful tool for App based products
What do you like best about the product?
What do I like best about Branch
- The attribution and in app events part is the main part
- various use cases for short links, deep links and qr codes
- APIs and webhooks for data downloading
- Provision of upload offline events
- Detailed insights from fraud reports
- Reporting dashboards and KPIs
- Support (from both: Account manager & Email)
- The attribution and in app events part is the main part
- various use cases for short links, deep links and qr codes
- APIs and webhooks for data downloading
- Provision of upload offline events
- Detailed insights from fraud reports
- Reporting dashboards and KPIs
- Support (from both: Account manager & Email)
What do you dislike about the product?
What do i dislike
- No uninstall reports
- Audience uploading to media buying platforms is a separate paid product
- No predictive analytics
- No uninstall reports
- Audience uploading to media buying platforms is a separate paid product
- No predictive analytics
What problems is the product solving and how is that benefiting you?
Problems branch is solving
- Attribution
- In app anlaytics
- Fraud Detection
- Evaluation of quality
- Tracking: MIS and Analytics
- Links and QR Codes
- Attribution
- In app anlaytics
- Fraud Detection
- Evaluation of quality
- Tracking: MIS and Analytics
- Links and QR Codes
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