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Using Branch deep links to drive adoption and engagement to our BCE self serve apps
What do you like best about the product?
Ease of link creation and versatility. Excellent Customer support and we use it everyday.
What do you dislike about the product?
No real downsides, but would love a feature that would alert us to changes in traffic and patterns
What problems is the product solving and how is that benefiting you?
Allowing to ensure our client base can interact with us digitally in the platform of their choice...web for desktop, app for mobile, while encouraging mobile traffic as much as possible.
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My Mobile App campaigns tracking is sorted through Branch
What do you like best about the product?
1. Customer Support
2. Easy to use tool
3. Engagement builder where we can send the audience direct to FB/Google
4. Custom exports where you can review the raw data
2. Easy to use tool
3. Engagement builder where we can send the audience direct to FB/Google
4. Custom exports where you can review the raw data
What do you dislike about the product?
1. We can not create the custom alerts
2. Raw reports on the basis of user events is not possible
2. Raw reports on the basis of user events is not possible
What problems is the product solving and how is that benefiting you?
We are able to see which campaign/channel is bringing app installs/lower funnel events and are able to optimise basis the branch reports only.
Great Experience
What do you like best about the product?
Realtime tracking and dynamic platform wise controls on the UI makes it super useful
What do you dislike about the product?
Faced on limited number of instances, reliability issues. Pricing model can be a little enterpise friendly.
What problems is the product solving and how is that benefiting you?
Traffic attribution for a campain in the main usecase that we use branch for
Leading Mobile Linking Platform with excellent Client Management Team
What do you like best about the product?
We started working with Branch for the deeplinking and attribution capabilities but then have been utilizing the journeys capabilities more and more to encourage customers to download the app from our web site, plus the QR code capabilities to understand the attribution of offline campaigns. The Client Management team are the best from any vendor that we work with and have been really great in continuing to help us get the best from the tool and app usage has grown expodentially since we integrated.
What do you dislike about the product?
The administration AI could use a facelift but it doesnt hinder using the tool.
What problems is the product solving and how is that benefiting you?
App attribution. Driving App downloads
Easy-to-use and insightful attribution partner
What do you like best about the product?
Branch adds value to our business daily. We are able to better understand the channels that bring us the greatest return and which drive the highest acquisition.
What do you dislike about the product?
As Branch has grown within Australia our CSM support has wained.
What problems is the product solving and how is that benefiting you?
Understand attribution channels
Deep linking into app for higher conversion
Deep linking into app for higher conversion
Our single source of truth
What do you like best about the product?
Branch makes it super simple to create bespoke links and track attribution across vaious channels. The reporting dashboard is easy to use and pull relevant information. The support team has been great in helping us understand and implement more advanced features.
What do you dislike about the product?
None that we can think of. The platform has been great and the team are quick to answer any questions.
What problems is the product solving and how is that benefiting you?
Branch is the best we've found when it comes to helping us get visibility on things like app installs by channel and which creative / campaigns are doing the best job in aquiring users.
Branch allows no-code solution for marketing team to create app deeplinks
What do you like best about the product?
No-code solution for app deeplinks
Out of the box analytics
Out of the box analytics
What do you dislike about the product?
Once you are in, it is harder to decouple from Branch
SDK integration for developer is challenging
SDK integration for developer is challenging
What problems is the product solving and how is that benefiting you?
Carrying parameters when doing mobile app deeplinking and attribution
Addresses our business needs
What do you like best about the product?
Branch is an effective MMP with stellar customer service. They have made it very easy to get up and running in a short time frame, working with both our marketing and app development teams to ensure a successful launch.
What do you dislike about the product?
Separate billing for paid media deep linking. It's not totally clear why this should be an added cost, given that deep links for email marketing were included in our package.
What problems is the product solving and how is that benefiting you?
Branch lets us effectively deep link to our app, and track where users are coming from. This means we can accurately assess the impact of our marketing efforts.
Unlocking efficiency with Branch
What do you like best about the product?
The most remarkable aspect of using Branch as our workflow management tool is its seamless transition & ease of tech integration. Moving from our previous system was incredibly smooth, thanks to the responsive Branch team's support. This ensured minimal disruption to our business operations and instilled confidence in the tool's reliability.
Branch's comprehensive ecosystem coverage has also been invaluable. It empowers us to efficiently manage, analyze, and optimize various aspects of our business operations, bringing clarity to our decision-making and streamlining our processes.
Furthermore, Branch's competitive pricing is a standout feature. It offers top-notch functionality and versatility without imposing a financial burden, making it an attractive choice for businesses of all sizes.
In summary, the best thing about using Branch encompasses a seamless transition, responsive support, uninterrupted workflow, comprehensive ecosystem coverage, and cost-effectiveness. These aspects have collectively enhanced our efficiency and positively impacted our operations. Branch has proven to be an invaluable asset, contributing to our ongoing success as our preferred workflow management tool.
Branch's comprehensive ecosystem coverage has also been invaluable. It empowers us to efficiently manage, analyze, and optimize various aspects of our business operations, bringing clarity to our decision-making and streamlining our processes.
Furthermore, Branch's competitive pricing is a standout feature. It offers top-notch functionality and versatility without imposing a financial burden, making it an attractive choice for businesses of all sizes.
In summary, the best thing about using Branch encompasses a seamless transition, responsive support, uninterrupted workflow, comprehensive ecosystem coverage, and cost-effectiveness. These aspects have collectively enhanced our efficiency and positively impacted our operations. Branch has proven to be an invaluable asset, contributing to our ongoing success as our preferred workflow management tool.
What do you dislike about the product?
Too early to comment. However, we are yet to discover any major / minor shortcomings.
What problems is the product solving and how is that benefiting you?
Branch is a critical tool for our marketing team, providing essential insights into mobile app marketing campaign performance. It tracks key metrics like app installs, clicks, engagement, and revenue. This data is invaluable for making informed decisions and optimizing our strategies. Branch's analytics help us identify successful campaigns and areas needing improvement, enabling us to allocate resources and spending more effectively. In summary, Branch equips our marketing team with data-driven insights that enhance decision-making, allowing us to maximize our mobile app marketing efforts and achieve our goals efficiently.
Great Platform to scale your UA Strategy
What do you like best about the product?
- Smart banner customization based on trigger.
- Personalization of the Smart Banner according to the user's time.
- Do not depend on internal launches to launch the smart banner
- The Account attention is very good. The response time is immediate.
- Personalization of the Smart Banner according to the user's time.
- Do not depend on internal launches to launch the smart banner
- The Account attention is very good. The response time is immediate.
What do you dislike about the product?
- More variety of Smart Banners linked to a strategy. That the platform recommends smart banner depending on what you are looking for.
What problems is the product solving and how is that benefiting you?
Branch has helped scale user acquisition in our App. Web to App has been important to obtain more installations and better quality of users in the app.
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