Sold by: Data Axle
Deployed on AWS
Targeted profiles of franchise operations and women-owned businesses across industries and geographies.
Overview
Access a curated dataset of franchise and women-owned businesses with verified firmographics, ownership structure, and industry classification. Built for marketers, financial institutions, and B2B solution providers looking to identify high-value targets across diverse business sectors.
Data Axle, formerly Infogroup, has been a trusted provider of data-driven solutions since 1972. With verified coverage of over 95% of U.S. businesses and consumers, Data Axle delivers accurate, privacy-compliant data to power analytics, targeting, and activation. Our B2B and B2C datasets are built from deterministic sources and continuously updated.
Segment Categories:
- Industry Classification – Food & Beverage, Retail, Health & Fitness, Education & Childcare, Professional Services
- Business Type – Franchise operations, Women-owned businesses, Women-owned franchises
- Annual Revenue – $500K to $10M+
- Business Size – 1 to 100+ employees
- Geographic Scope – Local, Regional, and National footprints
- Franchise Activity – New openings, expansion plans, renewal indicators
- Ownership & Certifications – Sole proprietorship, LLC, WBENC/NMSDC certification
- Contact Information – Validated emails, phone numbers, mailing addresses, decision-maker roles
Key Features:
- Over 300 curated business segments specific to franchise and women-led operations
- Firmographic granularity including ownership, certifications, and brand affiliation
- Real-time indicators on growth activity (e.g., new openings, planned expansions)
- Privacy-compliant, regularly updated, and ready for analytics deployment
- Compatible with CRMs, CDPs, marketing platforms, and sales tools
Use Cases:
- B2B Lead Generation: Engage franchise owners and women entrepreneurs with targeted offerings
- Partnership Development: Identify sourcing, distribution, or co-branding prospects
- Territory & Expansion Planning: Assess geographic coverage and growth trajectories
- CRM Enrichment: Append verified business and contact attributes to internal systems
Next Steps:
- Request listing access
- Data Axle team will contact you to finalize audience, data cut, and delivery method / frequency
- Need a Custom Audience? We deliver tailored segments within 5–10 business days
Business Need:
- Diverse Market Targeting: Reach underrepresented business segments with verified ownership intelligence
- Franchise Growth Intelligence: Track recent and upcoming franchise activity to time offers strategically
- Segmentation Accuracy: Refine targeting by business type, size, revenue, and certification
- Compliance & Enrichment: Improve campaign compliance and ROI with clean, verified data
Details
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
This product is available free of charge. Free subscriptions have no end date and may be canceled any time.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimensions summary
This listing uses a single pricing dimension: Product Access (Units). It is offered free, so you pay nothing to subscribe and gain access. There are no tiers, instance sizes, or usage add-ons to choose between. The one dimension simply grants you entry to the Franchise & Women-Owned Business Dataset. Because pricing is flat and free, there is no scaling based on record volume, attributes, or usage within this Marketplace listing.
Top-of-mind questions for buyers
One unit grants you access to the Franchise & Women-Owned Business Dataset for the length of your subscription. Access is the single billed item. Because the listing is free, subscribing to this access unit carries no charge on this Marketplace listing.
No. This listing has one flat, free access dimension with no per-record or per-attribute metering. Your cost stays the same regardless of how many records you retrieve or how many attributes you use within this Marketplace listing.
The dataset focuses on franchise and women-owned businesses. The vendor's broader business data covers businesses across the U.S. and Canada with over 400 attributes, including contact details, employee count, and decision-maker information. Data is human-verified through regular verification calls.
www.data-axle.com
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Vendor refund policy
Free Listing.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
MKT_FRAN_WOMEN_OWNED_BUSINESS | Last 1 revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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