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    Cogentiq Personalization: Hyper-Personalized CX with AI

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    Sold by: Fractal Analytics Inc 
    AI-powered automated customer intelligence platform which powers the Next Best Action at any stage in the customer journey

    Overview

    Customer Genomics is our inhouse built platform for powering customer decisioning with intelligence @speed and scale. It executes next best experience recommendations at every stage of a customer’s relationship journey with client businesses.Over the last 6-7 years we have solved personalization use cases through Customer Genomics for clients from various business domains such as Asset Management, Consumer & Corporate Banking, Insurance, Telecom, Healthcare, CPG etc making it a truly domain-agnostic platform.

    Customer Genomics has also garnered several awards and recognition: Forrester Wave: Leader in Customer Analytics 2019  and 2021 , ANA Genius in Digital Marketing Award 2016, Innovators in Artificial Intelligence Award 2019, Awarded by ESOMAR at their global conference for best Behavioral Sciences research application two years in a row.

    Customer Genomics built using AWS Elasti Cache, Elastic Beanstalk, Redshift and EC2.

    Highlights

    • Customer Genomics ensures speed of development, AI sophistication by using cutting-edge algorithms and scalability to new data sources and future business use cases of personalization by: Leveraging every data signal to create a single customer view
    • Build an always-on, automated and self-learning recommendation engine on this view, for next best experience through ensemble of AI algorithms
    • The customer view is updated with every new signal and the AI engine with every customer response

    Details

    Sold by
    Fractal Analytics Inc 
    Categories
    Business Intelligence & Advanced Analytics 
    Feature Engineering 
    Implementation 
    Delivery method
    Deployed on AWS

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