IDEA MasterDAM

MasterDAM is a Digital Asset Management SaaS platform provided by IDEA information systems. The MasterDAM platform supplies a centralized storage and management solution for digital assets: documents, images, video, audio, graphics, illustration files, animations, presentations, marketing materials, and more. With an AI based tool and an automatic & manual tagging mechanism, the system enables you to find quickly and easily all digital assets throughout various departments within the organization. MasterDAM provides the ideal platform for organized storage and easy, silo free retrieval of all your digital assets, using the latest automatic (AI based) and manual tagging mechanisms. The platform together with our dedicated, local team of MasterDAM and software experts, makes it easier than ever to undergo a full DAM transformation. Once you have implemented MasterDAM, you will always be just a click away from all your digital assets! Quickly upload and categorize your files using automatic (AI based) and manual tagging. All your digital assets will be instantly stored in a single, centralized, highly organized, and easily accessible database. Millions of digital files can be stored in a single silo, including large format and 3D images, videos, logos, graphics, photos, and audio files. They can be easily located, retrieved, published, shared, and distributed. Having all the digital media stored in one silo which is the single source of truth, ensuring that only the most recent and approved versions are used. Access your stored content to edit and update files as needed, and ensure your messaging is always up to date and maximally aligned across the company. You can also grant/revoke access permissions to employees and stakeholders within and outside your organization. Stop searching for files on different computers and scattered folders! Quickly input relevant search terms to instantly find the exact digital assets you seek, from a single storage location. Not sure which terms to use? The autocomplete function will give you search options. Enjoy easy and secure file sharing that enables you to instantly connect with employees, stakeholders, and social media platforms, based on the permissions you have established and your marketing and sales strategy and goals. A vast amount of data is collected that can be tracked and analyzed regarding asset usage, including who accesses which files and when, providing insights about evolving interest in your products, enabling more accurate planning and improved decision making