Sold by: Adstra Marketing Data
Deployed on AWS
Master Digital Consumers change brands for variety, love the latest in product advances and tend to prefer brands that support social causes. These heavy online shoppers price compare online to satisfy their desire for quality products at the best value. Master Digital Consumers are heavy online shoppers for everything in their household, including baby items, games/toys, and sporting goods.
Overview
Master Digital Consumers - US
Master Digital Consumers are the Audience Marketers Need for Consumers That Enjoy the Latest and Greatest
Overview
Master Digital Consumers change brands for variety, love the latest in product advances and tend to prefer brands that support social causes. These heavy online shoppers price compare online to satisfy their desire for quality products at the best value. Master Digital Consumers are heavy online shoppers for everything in their household, including baby items, games/toys, and sporting goods. All data is de-identified and cannot be used to identify individual consumers.
Product Pricing
The licensing of this product allows each subscribing company to have unlimited employee users.
Trial Data
Obtain a free 30-day trial of this data product here.
Formats
This product is delivered in the following format: Pipe Delimited File
Additional Product Information
Master Digital Consumers favor specialty brands that offer the latest in product advances and prefer brands that support social causes.
Master Digital Consumers manage their busy lifestyle by relying on their mobile device and 24/7 connection. They use the internet for research, communication, shopping, social access, news and entertainment. Active social media consumers, they often post ratings and reviews for their networks. They support their preferred brands!
Their preferred television consumption is via services that provide access to older episodes and enable them to view programming when and where they want.
Master Digital Consumers enjoy an impressive lifestyle, seek out measured risks and work hard to reach the top of their chosen profession. ***These consumers are highly likely to experience big life events in the upcoming year such as a new home, change of job, travel or size of household (birth of a child and/or a child leaving the nest) ***.
Key Features
- Curated from multiple, unique first-party data sources.
- Adstra has carefully modeled Master Digital Consumers against the U.S. population. For additional modeling options, please contact AmazonSupport@adstradata.com .
- High-quality, individual level data.
- Includes a persistent synthetic ID which supports full data portability.
- Can be combined with other attribute data sets, including Adstra Data Essentials.
- Includes United States consumers.
Benefits
- Customized data applications for marketing
- Omni-channel usage
- Updated frequently to ensure the most current consumer data
- Consistent format for easy integration
Permitted Uses
- Analytics and Modeling audiences
- Targeting and activation version
- Each record includes a synthetic key which can be used for onboarding with your on boarder of choice.
- Measurement and attribution
- Each license is valid only for a single end user client.
Additional Information & Support
• For online information, please visit: https://www.adstradata.com • For questions or support, email AmazonSupport@adstradata.com
Details
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Delivery method
Deployed on AWS
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Pricing
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Dimension | Description | Cost/month |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $25,000.00 |
Dimensions summary
This listing uses a single pricing dimension called Product Access (Units). You buy access to the product under a contract term. Pricing scales with the number of units you subscribe to, rather than through separate tiers or plans. There are no size-based or usage add-on options to compare. You select the unit quantity that fits your needs, and billing follows that quantity under the agreed contract. The product gives you access to U.S. consumer marketing data covering marketable individuals for audience targeting and enrichment.
Top-of-mind questions for buyers
A unit represents a measured amount of access to the consumer marketing data product. The pricing table lists Product Access (Units) as the single billing metric, and your cost scales with the number of units you subscribe to. The marketplace listing does not define a per-record or per-individual count, so confirm the exact unit meaning with the vendor.
You get access to U.S. consumer marketing data. The seller describes coverage of marketable individuals in the U.S., with demographic, behavioral, interest, and purchase-related attributes used for audience targeting and data enrichment. Access is granted through the units you subscribe to under your contract.
Cost scales with the number of units you subscribe to. There are no separate tiers or usage add-ons to compare, so adding access means adjusting your unit quantity. You select the unit count that fits your needs, and billing follows that quantity under your contract term.
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No refunds. Please refer to the Trial Version prior to purchase.
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Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
ALC Segment M | All historical revisions | All future revisions | Not included | Not included | ||
Data Dictionary - Personas | All historical revisions | All future revisions | Not included | Not included | ||
Orbits Data Collateral | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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