Sold by: Hexaware TechnologiesÂ
GenAI Marketing Assistant that automatically executes customer segmentation, analysis, and performance reporting while acting as a marketer's copilot for strategy and activation.
Overview
AudienceMatchAI (AMAI) is an AI-powered audience segmentation and marketing optimization solution built natively on AWS. It leverages machine learning and generative AI to help businesses uncover rich customer insights, accelerate campaign planning, and improve marketing performance—all through a natural language interface. Marketers can segment audiences, generate briefs, ideate creatives, and size audiences faster and more accurately.
AMAI is fully integrated with key AWS services: Amazon SageMaker for ML model development, Amazon Bedrock for generative AI capabilities, Amazon S3 for secure data storage, Amazon API Gateway for connecting client apps to backend services, Amazon CloudWatch for monitoring, AWS IAM for access control, and Amazon SES for campaign notifications. This native integration ensures high scalability, strong data governance, and cost-effective operations.
The offering includes optional professional services such as solution deployment, model customization, marketing team enablement, and continuous optimization—helping organizations derive maximum value from their AWS investment.
Highlights
- Purpose-built to optimize the marketer's workflow
- Reduce time-to-delivery of customer segmentation and analysis projects from months to minutes
- Drive strategic insights from past performance readouts and campaign briefs.
Details
Sold by
Categories
Delivery method
Deployed on AWS
Unlock automation with AI agent solutions
Fast-track AI initiatives with agents, tools, and solutions from AWS Partners.
Pricing
Custom pricing options
Pricing is based on your specific requirements and eligibility. To get a custom quote for your needs, request a private offer.
Legal
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.