Overview
Overview
As media agencies navigate rising complexity—privacy regulations, shifting consumer behavior, and rapid tech evolution—Zimetrics delivers a holistic transformation framework tailored to agency needs.
Whether your focus is right-sourcing innovation, building an in-house center of excellence, or modernizing identity and AdTech stacks, Zimetrics combines deep domain expertise with AWS’s advanced capabilities to unlock efficiency, transparency, and business value.
We offer structured engagement models that start with ecosystem health checks and scale up to comprehensive solution blueprints with execution roadmaps.
Key Activities
- Agency Ecosystem Health Check
- Audit current platforms, data architecture, and analytics workflows using AWS Glue, Amazon Athena, and AWS Well-Architected Tool
- Benchmark against industry trends across identity, AdTech, and campaign orchestration
- Data & Insights Strategy
- Audit current platforms, data architecture, and analytics workflows using AWS Glue, Amazon Athena, and AWS Well-Architected Tool
- Benchmark against industry trends across identity, AdTech, and campaign orchestration
- Privacy-First Identity Modernization
- Assess and improve identity resolution workflows and consent frameworks
- Integrate with AWS-native privacy and security services like Amazon Macie, AWS KMS, and Amazon Cognito
- Solution Blueprinting & Roadmap Design
- Define future-state architecture and migration strategy using AWS CloudFormation and AWS Control Tower
- Outline phased MVPs, PoCs, and pilot programs tailored to agency goals
- CXO Workshops & Enablement
- Facilitate CMO-CIO alignment through thought leadership sessions and strategy development workshops
Deliverables
- Thought Starter Briefing (Lite) – 4-hour interactive workshop on trends, innovation models, and opportunity mapping
- Quick Assessment (Basic) – 2-3 week current state assessment with a future view and high-level strategic guidance
- Advanced Assessment – 4-6 week full ecosystem blueprint that includes future roadmap, platform/tool evaluation, audience and adtech strategy, data and analytics architecture, prototyping, pilot recommendations
Each offering includes a tailored execution roadmap aligned with client priorities and capability maturity.
Highlights
- Proven transformation partner with deep experience across HoldingCos and independent agencies
- Advisory-to-execution model combining strategic guidance with AWS-native implementation accelerators
- Modular, privacy-centric framework that aligns media, data, and identity strategies while enabling in-house innovation and scalability
Details
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Pricing
Custom pricing options
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Support
Vendor support
Zimetrics provides structured engagement support across all assessment tiers:
- Discovery & Strategy Workshops: CXO-level facilitation across marketing and technology functions
- AdTech & Cloud Architecture Experts: Cross-functional teams with AWS-certified engineers and media domain SMEs
- Implementation Readiness & MVP Planning: Support for fast-start pilot or MVP execution
- SLA-Based Consulting Support: Defined response/resolution timelines during project lifecycle
How to reach us:
Email: biz@zimetrics.com