Sold by: Adstra Marketing Data
Deployed on AWS
Link2Me Consumer Essentials Provides Marketers Access to 100% of U.S. Households
Overview
Overview
Link2Me Consumer Essentials provides marketers with the data needed to maximize customer relationships by enhancing and understanding their existing customer data and filling in gaps in customer contact information to use for omnichannel marketing. All data is de-identified and cannot be used to identify individual consumers.
Regional Coverage
Link2Me Consumer Essentials are for U.S. consumers.
Formats
This product is delivered in the following format: Pipe Delimited File (PSV)
Additional Product Information
Link2Me Consumer Essentials comes standard with persistent identity keys and covers 100% of U.S. households, including all marketable consumers within those households. Types of attributes available in Link2Me Consumer Essentials include: Individual (anonymized), Household, Interests, Behavior, and Purchase Behavior.
When you have a more complete view of your best customers, Link2Me Consumer Essentials can help you find prospects with the same attributes as your best customers. Targeting the best possible prospects reduces marketing spend and increases the return on your investment.
Today's consumers expect relevant marketing. To do that, you must have relevant knowledge about who your customers are, what their preferences are and where they prefer to be reached. Link2Me Consumer Essentials enables greater insight about today's consumers - whether it is online or offline.
Key Features
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Curated from multiple, unique data sources.
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Adstra has carefully modeled Link2Me Consumer Essentials against the U.S. population. For additional modeling options, please contact AmazonSupport@adstradata.com .
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High quality, individual level data.
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Includes a persistent synthetic ID which supports full data portability.
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Can be combined with other attribute data sets.
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Includes U.S. consumers.
Benefits
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Customized data applications for marketing
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Omnichannel usage
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Updated frequently to ensure the most current consumer data
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Consistent format for easy integration
Permitted Uses
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Analytics and Modeling Audiences
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Targeting and activation version is available - requires additional license
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Each record includes a synthetic key which can be used for onboarding with your onboarder of choice
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Measurement and attribution version available - requires additional license
Additional Information & Support
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For online information, please visit https://www.adstradata.com
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For questions or support, email AmazonSupport@adstradata.com
Details
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Delivery method
Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $100,000.00 |
Dimensions summary
This listing uses a single pricing dimension called Product Access (Units). You buy units that grant access to the product under a contract term. Pricing scales with the number of units you commit to, so your cost tracks the access you need. There are no separate tiers, instance sizes, or add-on charges to compare. The product appends consumer behavioral and demographic data to your files, giving you access to data on marketable individuals in the U.S. You configure your commitment based on how much access your data enrichment work requires.
Top-of-mind questions for buyers
A unit represents access to the consumer data product under your contract. Access lets you append behavioral and demographic attributes to your files, covering marketable individuals in the U.S. You commit to a number of units based on how much data enrichment your work requires. The pricing table shows the per-unit rate.
You can append behavioral and demographic attributes to your files and gain insight on marketable individuals across the U.S. This includes segments like demographics, purchase interest, and lifestyle data. Units grant access to this data for enrichment and targeting work under your contract.
Cost scales with the number of units you commit to under your contract. More units mean access for more data enrichment work. There are no separate tiers, instance sizes, or add-on charges. To adjust the number of units you need, contact the vendor.
adstradata.com
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Vendor refund policy
No refund available.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
ALC - Link2ME | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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Link2Me Consumer Essentials Provides Marketers Access to 100% of U.S. Households
**FREE FOR USE IN RESPONSE TO COVID 19** Adstra’s Data Essentials file covers 100% of U.S. households, including all individuals within those households — each with persistent identity keys and including 300 independent variables. HIPAA Compliant.