Ad Tech Programmatic Discovery

GlobalLogic, in collaboration with AWS, empowers media and ad tech leaders to unlock new revenue through smarter, faster programmatic transformation. Our structured discovery engagement evaluates your current Ad Stack, identifies missed monetization opportunities, and defines a path to high-performance, future-ready infrastructure.

Whether it’s enabling real-time bidding, modernizing deal management, or scaling header bidding, we bring deep domain expertise and proven accelerators to help you move from inefficiency to impact—fast. By leveraging AWS services and solutions, we build a robust, scalable, and high-performance programmatic advertising platform that addresses the needs of media and ad tech leaders for real-time bidding, deal management, header bidding, analytics, and overall ad tech ecosystem modernization. The serverless offerings like AWS Lambda and fully managed services such as DynamoDB and ElastiCache are particularly well-suited for the low-latency and high-throughput demands of programmatic advertising.

GlobalLogic’s Ad Tech Programmatic Discovery offering is designed to help publishers, SSPs, and media platforms modernize their ad tech ecosystem to leverage the power of programmatic advertising fully. Through a structured consulting engagement, we assess your current environment, identify technical and business gaps, and provide a clear path to scalable, high-performing solutions. From RTB optimization and header bidding implementation to deal management, analytics, and creative quality controls, we bring deep technical and domain expertise backed by proven success with leading media brands. Built on AWS, our solution ensures flexibility and reliability, enabling partners to boost monetization and future-proof your programmatic stack.