Overview
What is Amazon Lex?
Conversational AI for Customer Engagement: Amazon Lex is a service that enables businesses to build conversational interfaces using voice and text. It powers applications like chatbots and virtual assistants, allowing users to interact naturally with your systems
Key Benefits
Natural Conversations: Utilizes advanced speech recognition and natural language understanding to comprehend user intents.
Multi-Channel Deployment: Easily deploy across web, mobile, and telephony platforms, including integration with Amazon Connect for IVR solutions.
Scalable and Secure: Built on AWS infrastructure, ensuring reliability, scalability, and security for your applications.
Cost-Effective: Pay-as-you-go pricing with a free tier offering 10,000 text and 5,000 speech requests per month for the first year.
Implementing Peak CX-AI, powered by Amazon Lex offers you:
Effortless Product Support
Leverage Lex’s powerful natural language understanding to instantly resolve common product questions, troubleshoot issues, and surface tailored help articles—24/7/365
Order History at Customers’ Fingertips
Apex Peak CX-AI integrates with your e-commerce and order management systems, enabling customers to ask, “Where’s my order?” and receive up-to-date tracking info, invoices, and shipping status in real time.
Loyalty Program Engagement
Encourage customers to stay engaged with your loyalty programs. Apex Peak CX-AI answers questions about points, redemptions, and special offers—while also driving new sign-ups and conversions.
Streamlined Returns & RMA Process
Say goodbye to clunky, frustrating return processes. Apex Peak CX-AI guides customers step-by-step through RMA eligibility, shipping instructions, and tracking, ensuring a frictionless experience.
Product Recommendations (Plug-and-Play Ready)
Apex Peak CX-AI can seamlessly deliver product recommendations if your team already has an ML model or curated product feed available. We make it easy to integrate with these data sources via APIs, so customers get relevant, engaging suggestions—without building it from scratch within the bot.
Highlights
- Long standing AWS Advanced Tier Solutions Partner
- Over 350 certified and accredited AWS Consultants
Details
Unlock automation with AI agent solutions

Pricing
Custom pricing options
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