Every loyalty program eventually hits the same wall: more members than a team can watch, more incentives than anyone has time to tune, and no way to know something's about to lapse until the engagement numbers already show it. Fielo closes that gap with a team of AI agents that run the program with you, not a chatbot bolted onto a dashboard, but agents that design, launch, and act on your program every day.
Build. Start with Loyalty Designer, which turns a business goal into a ready-to-launch program in a fraction of the time, cutting typical time-to-launch by up to 70%. From there, Program Agent, Incentive Agent, and Segment Agent let you build and refine incentives, rules, and target segments through plain-language conversation, no data model knowledge or IT ticket required.
Orchestrate. Once live, Fielo's agents keep working. Churn Prevention* scans continuously for members who are going quiet, sitting on expiring balances, or at risk of a tier downgrade, and drafts a personalized reactivation incentive from each member's own history. Uplift Prediction* forecasts the revenue and engagement impact of an incentive before it launches, so budget goes to offers with a proven, modeled return. Next Best Action* meets every member, in the moment, with the one recommendation that moves them forward, not a catalog to browse.
*Available Q4 2026.
Optimize. The program keeps getting smarter without added headcount. Autonomous Incentive Management continuously monitors live incentive performance and applies optimizations automatically, or queues them for your approval. On-demand Performance Summaries and a standing AI Weekly Digest keep your team ahead of what's working, and what needs attention next.
Every agent reasons over aggregated behavioral data, never raw transaction records, with caps, cooldowns, and a full audit trail on every recommendation, so you can approve program by program, or let it run.
Highlights
Built by the loyalty team, not the data team: Loyalty Designer turns a business goal into a ready-to-launch program, and Program, Incentive, and Segment Agents let you configure and refine it in plain language, cutting typical time-to-launch by up to 70%.
Stop churn before it happens, and guide every member's next step: Churn Prevention drafts personalized win-back offers automatically, Uplift Prediction forecasts ROI before you spend, and Next Best Action delivers live recommendations to your members.
Keep improving without extra headcount: Autonomous Incentive Management continuously optimizes live incentives, backed by on-demand Performance Summaries and an AI Weekly Digest, fully auditable, with every action capped and logged.
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Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Ideal for brands seeking a comprehensive feature set to accelerate revenue growth. Includes 500,000 members, 200,000 annual transactions, and basic onboarding. As Fielo Loyalty is fully deployed on AWS, purchases made through this listing are eligible to draw down against your organization's AWS Private Pricing Agreement (PPA) or Enterprise Discount Program (EDP) committed spend.
This listing offers one contract option: Essentials (Units). You buy it as a fixed package that includes 500,000 members, 200,000 annual transactions, and basic onboarding. Pricing does not scale by usage tiers; you commit to the set capacity in this single dimension. Because Fielo Loyalty runs on AWS, your purchase can draw down against your organization's AWS Private Pricing Agreement or Enterprise Discount Program committed spend. There are no separate instance sizes or usage add-ons to select within this listing.
Top-of-mind questions for buyers
What counts as one member and one transaction toward the included 500,000 members and 200,000 annual transactions?
A member is one customer enrolled in your loyalty program with a profile in the platform. A transaction is a recorded member action, such as a purchase or point accrual event. The package includes capacity for 500,000 member profiles and 200,000 such actions per year.
What happens if my program grows past 500,000 members or 200,000 annual transactions?
The Essentials package sets a fixed capacity for members and transactions. It does not automatically scale beyond these included amounts. If your program needs more capacity, contact Fielo to discuss options for your member base and transaction volume.
Is data migration or integration work included in this contract, or billed separately?
The Essentials package includes basic onboarding. Implementation costs such as one-time setup, data migration, and integration work are typically separate from the ongoing subscription. Fees depend on your program complexity and existing systems. Contact Fielo to confirm scope for your setup.
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I think of principal upside of Field is the Knowhow about loyalty business
What do you dislike about the product?
in my opinion their process of technology have opportunity as better
What problems is the product solving and how is that benefiting you?
Fielo help us manager the loyalty program whit us clientes
Automotive
Great platform for Loyalty
Reviewed on Aug 15, 2023
Review provided by G2
What do you like best about the product?
Fielo greatly contributes to our business in accomplishing our desired objectives, as it enables us to manage our incentives and loyalty program more efficiently.
What do you dislike about the product?
Configuring promotions/rules with different SKUs may be challenging due to repetitve process.
What problems is the product solving and how is that benefiting you?
Fielo is helping us to boost sales, get to know our customers and drive loyalty & engagement.
JULIO Q.
Fielo review Aug 2023
Reviewed on Aug 13, 2023
Review provided by G2
What do you like best about the product?
Fielo is very friendly to use. It is possible to configure all the loyalty program rules alone (with no IT involvement). It is algo very complete.
What do you dislike about the product?
The infrastructure price, specially storage, is very expensive.
What problems is the product solving and how is that benefiting you?
Fielo is helping us to serve several clients with a Loyalty Program Mgmt service.
Building Materials
Great motor for a complete Loyalty Program
Reviewed on Aug 02, 2023
Review provided by G2
What do you like best about the product?
Integration with CRM and ERP systems, like SAP and Salesforce
What do you dislike about the product?
Limited frontend flexibility - needed Adobe to create a super Customer Experience
What problems is the product solving and how is that benefiting you?
Fielo is helping to create a great customer experience with the new Loyalty Program
Retail
Fielo is a powerful loyalty engine natively on Salesforce Sales & Service Cloud
Reviewed on Jun 08, 2023
Review provided by G2
What do you like best about the product?
- Fielo offers the best fit for Salesforce eco-system since this loyalty engine is natively on Salesforce - Configuration options are considered very simple - Fielo team provides great services (they are mostly in different timezones to us but will make themselves available)
What do you dislike about the product?
- Fielo may be restricted to some of the more classic types of loyalty programmes and not as innovative as other newer loyalty products in the market. - Certain setup requires Salesforce Admin to perform the configuration, and business users are not permitted to make the changes.
What problems is the product solving and how is that benefiting you?
Fielo offers our company's retail brands a full scale loyalty program and currently it is serving its purpose. Our marketing team can also perform promotional activities and come up with a promotional calendar and things are working pretty well!