PSYTE™ US Geodemographic segmentation data provides users with an easy-to-understand classification of neighborhoods. The average age, income, education, preferences, and much more allow for data-driven personalization.
Designed with quality, accuracy, and privacy in mind, geodemographic segmentation deepens customer insights, to improve the characteristics and behaviors of populations in specific geographic areas.
PSYTE™ US is a powerful geodemographic classification system that segments US Census Blocks into one of twelve lifestyle groups and 63 mutually exclusive neighborhood types, describing each with a short label. Product data is built on a 2020 Census Block geography base. Demographic and socioeconomic features are tabulated or modeled down to the Census Block level, utilizing the Census Bureaus Demographic and Housing Characteristics data along with annually updated American Community Survey data, plus Preciselys GroundView and Property Attributes products.
Details:
63 clusters, grouped into 12 Groups, provide users the total solution for understanding the core traits of US consumer households.
7 drill-down levels in 3 categories for refined analytics:
Income
Property: Value
Property: Tenure
Property: Type
Property: Urban/Rural
Life stage: Age
Life stage: Household Composition
This sample data set covers the San Francisco, CA area. This represents a subset of the full products geographic extent. The full commercial offering features geographic coverage of the entire United States. Contact aws.data.partnership@precisely.com for more information on licensing the product.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
This listing is offered at no cost. You get a single dimension, Product Access (Units), which grants subscribers access to the sample data. There are no tiers, usage add-ons, or size-based options to compare. The sample lets you evaluate the PSYTE™ US geodemographic dataset before deciding whether it fits your projects. Because the product is free, pricing does not scale with volume, users, or time. Access is uniform for all subscribers under this single dimension.
Top-of-mind questions for buyers
What does the Product Access (Units) dimension actually grant me?
It grants subscribers access to a sample of the PSYTE™ US geodemographic dataset. The unit here simply unlocks access to the sample data. It does not meter volume, users, or time. All subscribers receive the same access under this single free dimension.
What can I do with the sample data once I have access?
You can evaluate the dataset before committing to a full project. Sampling lets you assess how the data is built, structured, and stored, test its accuracy, and check how it fits your workflows and analysis environments.
www.precisely.com
Helpful?
Vendor refund policy
No refunds are offered for this product.
How can we make this page better?
Tell us how we can improve this page, or report an issue with this product.
Give us feedbackReport a problem with this product or seller
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA).
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.