This post-pandemic Propensity Model determines the probability that a US adult has Anxiety. Lift over Random 1.56. This post-pandemic Propensity model is one of a series of consumer classification models based on data from over 17,000 US adults surveyed in 2021 from Prosper's US Media Behaviors & Influence study. Survey data was collected 9 months after the National Covid-19 Coronavirus Emergency was declared, capturing consumer behavior changes and preferences. The survey is anonymous. Zero PII. CCPA and HIPAA Compliant.
Highlights
Enhances digital and offline targeting by identifying an individual’s probability to engage in a specific behavior. Model is based on data from over 17,000 US adults surveyed in 2021 from Prosper's US Media Behaviors & Influence study.
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You pay based on usage, with no upfront commitment. Five dimensions bill by host hour for batch inference, each tied to a specific compute instance size. These range from smaller instances to larger ones with more memory and processing power. You pick the instance that fits your workload and are charged per hour it runs. A separate dimension bills per inference request instead of by time. This lets you match cost to either the compute size you run or the number of predictions you generate.
Top-of-mind questions for buyers
What does one host hour mean for the batch inference instance dimensions?
A host hour is one hour that a chosen compute instance runs a batch inference job. You pick an instance size, then pay for each hour it stays active processing your data. Larger instances carry more memory and processing power, so you match the instance to your workload size.
How do the host-hour charges combine with the per-request inference charge?
The five instance dimensions bill by time an instance runs. The inference.count.m.i.c dimension bills per prediction request instead. These are separate metering methods. Host-hour instances suit large batch jobs run over set periods. The per-request dimension suits workloads where you count individual predictions.
Am I charged when a batch inference instance is idle or the job has finished?
Host-hour dimensions meter the time an instance actively runs a batch inference job. Once the job completes and the instance stops, software charges for that instance stop accruing. Underlying AWS infrastructure fees may apply separately. For exact metering behavior, contact the vendor at info@goprosper.com.
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An Amazon SageMaker model package is a pre-trained machine learning model ready to use without additional training. Use the model package to create a model on Amazon SageMaker for real-time inference or batch processing. Amazon SageMaker is a fully managed platform for building, training, and deploying machine learning models at scale.
Deploy the model on Amazon SageMaker AI using the following options:
Real-time inference
Deploy the model as an API endpoint for your applications. When you send data to the endpoint, SageMaker processes it and returns results by API response. The endpoint runs continuously until you delete it. You're billed for software and SageMaker infrastructure costs while the endpoint runs. AWS Marketplace models don't support Amazon SageMaker Asynchronous Inference. For more information, see Deploy models for real-time inference .
Batch transform
Deploy the model to process batches of data stored in Amazon Simple Storage Service (Amazon S3). SageMaker runs the job, processes your data, and returns results to Amazon S3. When complete, SageMaker stops the model. You're billed for software and SageMaker infrastructure costs only during the batch job. Duration depends on your model, instance type, and dataset size. AWS Marketplace models don't support Amazon SageMaker Asynchronous Inference. For more information, see Batch transform for inference with Amazon SageMaker AI .
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Sample notebooks
Inputs
Summary
The model provides propensity estimates based on gender, age range, income range, and zip code. See the sample notebook for details concerning input variables and mappings.
Five digit zip code as integer.
The model requires that the zip code be replaced by a set of 25 binary variables that represent special information regarding the zip. Prosper provides a file that maps every zip code into two integer values (division and cluster). These values are then converted into a set of binary values in a manner similar to one-hot encoding. The mapping file as well as the conversion routines are provided with the sample notebook.
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