Online Super Shoppers purchase everything from apparel to lawn and garden supplies online. Online Super Shoppers do not take time to seek coupons or promotions – they rely on knowledgeable salespeople and online consumer reviews.
Online Super Shoppers is the Premier Source for Marketing Data on Consumers That Shop On-the-Go
Overview
Online Super Shoppers purchase everything from apparel to lawn and garden supplies online. Online Super Shoppers do not take time to seek coupons or promotions – they rely on knowledgeable salespeople and online consumer reviews. All data is de-identified and cannot be used to identify individual consumers.
Product Pricing
The licensing of this product allows each subscribing company to have unlimited employee users.
Trial Data
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Formats
This product is delivered in the following format: Pipe Delimited File
Additional Product Information
Online Super Shoppers often shop around and compare prices before making a purchase, but they are relying on consumer reviews – not promotions. They do not mind paying more for high-quality items, and they are brand loyal. When you attract these shoppers and treat them well, you have a high-value customer. Online Super Shoppers are digitally savvy and rely on their mobile devices to keep them connected and available to work and family. They rely on the internet to research and shop for products and services. Although they have a social profile, most Online Super Shoppers are passive observers on social networks. They are a frequent reader of newspaper (both traditional and digital) and enjoy connected television with little or no commercial interruptions.
Online Super Shoppers maintain a full calendar with work, family and social commitments. They volunteer for local organizations and often find themselves in leadership positions. Interestingly, they never let their busy calendar interfere with a tradition they value – dinner as a family every night.
Key Features
Curated from multiple, unique first-party data sources.
ALC has carefully modeled Online Super Shoppers against the U.S. population. For additional modeling options, please contact AmazonSupport@alc.com.
High-quality, individual level data.
Includes a persistent synthetic ID which supports full data portability.
Can be combined with other attribute data sets, including ALC Data Essentials.
Includes United States consumers.
Benefits
Customized data applications for marketing
Omni-channel usage
Updated frequently to ensure the most current consumer data
Consistent format for easy integration
Permitted Uses
Analytics and Modeling audiences
Targeting and activation version is available – requires additional license
Each record includes a synthetic key which can be used for onboarding with your on boarder of choice
Measurement and attribution version available – requires additional license
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This listing uses a single contract-based pricing dimension called Product Access (Units). You buy units that grant subscribers access to the product. There are no separate tiers, instance sizes, or usage add-ons to compare. Pricing scales with the number of units you purchase under your contract. The product provides U.S. audience data covering online shopping interest, letting you target in-market individuals actively looking to make purchases. You commit to a term and quantity, and access is granted for the units you subscribe to.
Top-of-mind questions for buyers
What does one unit of Product Access represent for billing?
A unit grants subscriber access to the audience data product under your contract. You buy the number of units your contract specifies, and each unit maps to the access grant defined in your agreement. The marketplace listing does not break units into per-record or per-segment counts, so confirm exact unit scope with the vendor.
What kind of audience data do I get access to when I subscribe?
You get U.S. audience data covering online shopping interest. This identifies in-market individuals actively looking to make purchases, updated with online behavioral signals. The data covers individuals across the U.S. so you can target shoppers rather than devices. Access continues for the units and term you commit to.
How does my cost change if I need to expand access?
Cost scales with the number of units you purchase. There are no separate tiers, instance sizes, or usage add-ons. To grow access, you add units under your contract. Changes to unit quantity are not automatic; you adjust the committed quantity in your agreement.
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Vendor refund policy
No Refunds. Please utilize trial version prior to purchase.
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