Sold by: ConverteoÂ
In today's digital era, Customer Data Platforms (CDPs) are indispensable for businesses aiming to deliver personalized experiences. CDPs centralize and analyze vast customer data, empowering organizations to tailor communications effectively. Converteo, with its expertise in CRM and data, guides clients through business framing, CDP implementation, ensuring success through real-time activation and streamlined maintenance.
Overview
The importance of a Customer Data Platform Customer Data Platforms (CDPs) have become increasingly crucial in today's digital landscape due to the exponential growth of data and the heightened focus on personalized customer experiences. CDPs serve as centralized hubs for collecting, integrating, and organizing vast amounts of customer data from various sources, such as websites, mobile apps, CRM systems, and social media platforms. By unifying this disparate data, CDPs enable organizations to gain comprehensive insights into customer behavior, preferences, and interactions across multiple touchpoints. This holistic view of customer data empowers businesses to deliver highly targeted and personalized experiences, improving customer satisfaction, loyalty, and ultimately, driving revenue growth.
Who is it for? Customer Data Platforms are an important tool for any size organization that aims to be customer-centric and that aims to tailor its communications to the needs of its users. There exist several types of CDPs :
- Pure players
- CRM focused
- Data focused
- DMP focused We have experience with the different types of CDPs and are therefore uniquely positioned to help your teams choose the most appropriate tool. Our teams go further by analyzing the technical needs as well as the business needs in order to recommend whether to deploy an integrated or composable CDP.
Converteo as your implementation partner Converteo benefits from its unique positioning at the crossroads of marketing and data. The various CRM specialists and data experts can accompany your team from project scoping to technical design to implementation to finally change management and team training. Based on your business and technical needs, Converteo adapts its support to ensure the success of the CDP implementation and more importantly adoption.
Success criteria for a CDP project
- Real time activation
- Maintenance and evolution simplicity
- Support from key stakeholders
- Self-sufficient teams
- Efficient data governance
- Regulatory compliance
- Optimized costs Converteo is your end-to-end partner in the development of the technical solution that makes sense for your business needs. We use our expertise to customize the deployment of your marketing tool tailor made for your needs and your team.
Highlights
- CDPs enable businesses to gain comprehensive insights into customer behavior and preferences, driving revenue growth through targeted and personalized experiences.
- Converteo offers unique expertise at the intersection of marketing and data, guiding clients through CDP implementation for successful, tailored marketing solutions.
- Contact us to assist you in your CDP project from project scoping to technical design to solution implementation, all based on your business and technical needs.
Details
Sold by
Delivery method
Deployed on AWS
Unlock automation with AI agent solutions
Fast-track AI initiatives with agents, tools, and solutions from AWS Partners.
Pricing
Custom pricing options
Pricing is based on your specific requirements and eligibility. To get a custom quote for your needs, request a private offer.
Legal
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Support
Vendor support
Third-party maintenance contracts are available. Please contact us for more details.
Refund Policy Fees are non-refundable.
Software associated with this service
Twilio Segment
By Twilio Segment
Twilio Segment is the world's leading customer data platform (CDP) that collects, cleans, and federates first-party data to AWS and hundreds of additional sources.
Treasure Data CDP
By Treasure Data
Treasure Data is the Intelligent Customer Data Platform built for enterprise scale: where trust, performance, and AI-first architecture converge to drive measurable business impact.
While legacy clouds and warehouse-native solutions compete in fragmented areas, Treasure Data stands apart as a unified, AI-powered platform that actually delivers on the promise of boosting revenue, lowering marketing costs, and delivering hyper-personalized customer experiences at scale. This is critically important as global enterprises cannot compromise on security, compliance, and agility, especially while embracing AI
Citizen 360 CRM
By Cardinality.ai
Cardinality Citizen 360 CRM is an AI-driven CRM solution for government agencies that is capable of capturing, tracking all activities and operations of the Citizen Service Center(CSC). It provides a 360 view of the customer & AI powered recommendations by analyzing their demographics, programs and service interactions data. It enables Citizen Service Representatives to deliver personalized experiences to citizens and drive faster outcomes.
Reltio Data Cloud™
By Reltio
Improve your business's responsiveness with our AI-powered, data unification and management platform.