Sold by: IMDb
Deployed on AWS
Severity ratings of adult/potentially-harmful content and themes in movies, TV shows, and video games. Categories include: Sex & Nudity; Violence & Gore; Profanity; Alcohol, Drugs & Smoking, and; Frightening & Intense Scenes.
Overview
This product includes content severity ratings for more than 190,000 movies, TV shows, and video games, updated on a daily basis. Drawing from the collective votes of the global IMDb community, the severity ratings provide additional signals about adult/potentially-harmful content and themes within the following categories:
- Sex & Nudity
- Violence & Gore
- Profanity
- Alcohol, Drugs & Smoking
- Frightening & Intense Scenes.
For each category, when available, the dataset includes the following:
- An overall severity rating (None, Mild, Moderate, or Severe) based on IMDb user votes
- The count of user votes for each severity rating
Note: An advanced product containing descriptions depicting or summarizing the adult/potentially-harmful scenes and on-screen actions/dialog is also available: IMDb Parents Guide: Severity Ratings & On-Screen Descriptions .
Each title in the dataset is identifiable by the unique IMDb ID. By joining the title ID with the IMDb Essential Metadata or IMDb and Box Office Mojo package, licensees can leverage IMDb content severity ratings to power a variety of advanced use-cases including:
- Refining content classification and discovery applications (search, recommendations, personalizations) to ensure only the most relevant and appropriate content is surfaced to customers of all ages
- Increasing accuracy and appropriateness of ad-placement to ensure and protect brand safety and customer trust
- Displaying detailed severity ratings directly to consumers, enabling them to make informed and safe what-to-watch decisions before they consume content
This product is sold exclusively as an add-on to one of the IMDb core data packages (Essential Metadata or IMDb and Box Office Mojo). The final licensing fee is subject to variables including the specific use case and length of term.
Have questions? Please email IMDb at imdb-licensing-support@imdb.com .
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Pricing
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Dimension | Description | Cost/12 months |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $40,000.00 |
Dimensions summary
This listing uses a single contract-based dimension called Product Access (Units). You buy access to the dataset through one committed term rather than paying per query or by usage. The unit-based structure grants your subscription access to the Parents Guide data. That data covers severity ratings and scene descriptions for on-screen content across categories like sex and nudity, violence and gore, substances, and intense scenes. Pricing does not split into separate tiers or add-on levels here. You commit once for access, and the dataset updates on a regular basis.
Top-of-mind questions for buyers
A unit grants your subscription access to the Parents Guide dataset. It covers severity ratings and scene descriptions for on-screen content. You receive access to the data itself rather than paying per title, query, or lookup. The unit maps to product access, not to a count of records.
The data covers five categories: sex and nudity, violence and gore, alcohol/drugs/smoking, frightening and intense scenes. Each category carries user votes on severity ratings of None, Mild, Moderate, or Severe. The dataset also includes free-text descriptions of the on-screen content within those categories.
The dataset is accessed through AWS Data Exchange, either in bulk or via API. Data schema and documentation are provided for both formats. The data updates on a daily basis, so your subscription reflects current entries for as long as your access term is active.
data.imdb.com+1
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Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
IMDb Parents Guide | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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