Overview
You need to understand your customers on a deeper level to deliver the seamless, relevant customer experiences they expect. We bring a data-led view of your customers to more effectively segment them, helping you to deliver tailored, personalized experiences across the entire customer journey. Converge by Deloitte's GenAI Segmentation, enabled by Snowflake, helps you take your customer-led growth strategy to the next level and increase return on investment. THE CHALLENGE: In today's fast-paced market, customers expect to get what they want, where they want it, in minutes-not days. While hyper-personalization has become an expectation, many companies still struggle to leverage data-driven methodologies to effectively segment their audiences and customers to deliver the right experiences to the right people to move the needle on outcomes.
THE SOLUTION: Our end-to-end GenAI Segmentation runs within Snowflake's ecosystem, including a user interface. We combine client 1P data, outside-in 3P data, market insights and predictive modeling to segment audiences and customers with end outcomes top of mind.
The result: data-driven segments that are actionable, meaningful, and practical, so companies can engage in a more relevant, targeted way with audiences and customers
Get in touch with Natalie Groff Natalie (ngroff@deloitte.com ) for more details.
Highlights
- HOLISTIC Includes 1P and outside-in 3P customer and market data
- ADVANCED Leading GenAI + ML based segmentation capabilities
- WIDELY APPLICABLE Multiple tested B2C & B2B applications for customer segmentation and store/market segmentation across various industries
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Dimension | Description | Cost/month |
---|---|---|
POC | This is a POC Cost. Please see Support Details for a CPPO Offering | $350,000.00 |
Refresh | This is Refresh Cost. Please see Support Details for a CPPO Offering | $7,500.00 |
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ConvergeConsumer support provides resolution of L1-L3 issues. We provide a service level agreement that includes response time based on incident severity and will be suited to your business needs. Please contact cpassino@deloitte.com for support or if you would like additional details regarding a CPPO.
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