Skip to main content
AWS + Foursquare: Leading a new era in cloud-built location data solutions
Foursquare is the leading independent location data platform, powering business solutions and consumer products through a deep understanding of location.
Why Foursquare?
Foursquare and Amazon Web Services are helping businesses usher in a new era of location intelligence, supplying companies with easy-to-work-with, high quality data through the AWS Data Exchange. Foursquare’s industry-leading accuracy and scale can now be harnessed in the cloud to improve mobile app experiences, or derive crucial insights—all with the click of a button.
Try it now in AWS Marketplace
Foursquare's products
Foursquare Places, our point-of-interest (POI) database, contains over 20M POIs in the U.S. with a
98% fill rate for core attributes. Foursquare Places is privacy-compliant, uniquely sourced, and trusted by leading enterprises like Uber, Samsung, and Apple.
Try Foursquare Places now
Watch this demo of AWS Marketplace’s streamlined deployment and see how Foursquare Places can help brands, developers, marketers and analysts understand consumers and engage with them.
FOURSQUARE VISITS
Foursquare Visits provides customers with daily visit data feeds to the chains, categories and venues that matter to their business, powering targeting, personalization and enrichment for enterprises. Foursquare's US-only, venue-level visit feed, a popular analytics tool among investment firms, banks and retailers, normalizes visits based on US census data, mitigating demographic panel bias and fluctuations and enabling an accurate understanding of total visits to venues for the entire US.
Try Foursquare Visits now
Use cases
Foursquare provides location-based solutions and intelligence for customers across many different industries and use cases. By harnessing location data, businesses across financial services, travel & hospitality, digital native businesses and other consumer-facing sectors can:
→ Power location-based search & discovery
Foursquare Places data can be integrated into mobile apps to provide customers with contextually relevant information about nearby venues. Top travel & hospitality brands use Places data to build robust maps and recommended venue lists for search & discovery.
→ Augment existing CRM profiles with visit data
Foursquare's Visits data could be matched to a customer’s CRM database to better understand offline behaviors of known digital profiles for personalization and targeting. Foursquare-enriched profiles can further be used to build modeled lookalike segments for customer acquisition.
→ Create market planning & site selection strategies
Foursquare Places data can be ingested by business intelligence teams to understand POIs and competitor locations near a potential new site, leading to smarter site selection decisions. Foursquare Places data empowered market planners at KFC to understand competitive landscapes in new markets.
→ Target new users based on offline behaviors
Foursquare's Visits data can also provide device-level data on users who've frequented certain chains or location categories. Visit feeds of users who've frequented certain banks or auto dealerships, for example, could be harnessed for an effective targeting strategy.
How Yum! Brands uses location data from Foursquare to make smarter decisions
Discover how Yum! Brands and other organizations are leveraging location-based data to boost in-app location accuracy, increase in-store foot traffic, and expand ecommerce business.
Watch webinar